Best Global Green Brands 2014

brand news

In the News: Comcast, Apple, Walmart and more

Posted by Dale Buss on February 13, 2014 09:27 AM

In the News

Comcast acquires Time Warner Cable in mammoth deal as it eyes Netflix turf.

Apple says it doesn't procure blood metal and talks about launching updated TV set-top box.

Walmart sees pitchman Mike Rowe come to defense of retailer on social media.

GM recalls 600,000 older vehicles to replace ignition switches.

Avon nears bribery settlement.

Cisco sees growth hit by sagging tech demand.

Fiat taps Sean "Diddy" Combs to tout 500 line worldwide.

Ford reveals GPS privacy practices.

Intuit sees Super Bowl ad pay off.

Kind sues Clif Bar in nutrition bar packaging dust-up.

Lexus keeps crown in J.D. Power reliability survey.Continue reading...

brand news

In the News: Coca-Cola, Aston Martin, Sony and more

Posted by Dale Buss on February 6, 2014 09:12 AM

In the NewsCoca-Cola teams with Green Mountain for home soda-making systems.

Aston Martin recalls 75 percent of cars made since 2007.

Sony slashes outlook and puts Vaio PC brand on block.

CBS wins rights for new Thursday night football package.

GM posts fourth straight profitable year since bankruptcy.

ADT addresses security anxieties.

Apple is hit with $2 billion cellular patent claim in Germany.

Buffalo Wild Wings capitalizes on lower chicken-wing prices.

GlaxoSmithkline returns to growth despite China problems.

Google dodges EU $5 billion anti-trust fine.Continue reading...

brand news

In the News: Neiman Marcus, Apple Samsung and more

Posted by Dale Buss on January 24, 2014 09:33 AM

In the News

Neiman Marcus reveals over 1.1 million credit cards exposed to data breach. 

Apple celebrates 30 years of the Mac computer and making PCs "cool."

Samsung's profit growth slows on success of new iPhone

Starbucks enthuses about sodas and mobile pre-ordering in wake of strong holiday sales.

Audi plans to narrow global sales gap with BMW in 2014.

CNN social media accounts hacked by SEA. 

Facebook pokes fun at Princeton following research report. 

GM looks to axe 1,100 South Korea jobs ahead of Chevy's pullout from Europe, report says.

Google reaches out to GOP.

JPMorgan gives CEO Dimon a big raise.

Lexus taps into Milan Design Week.

Lincoln sees customer-experience enhancements begin to pay off for dealers but product depth remains a problem.Continue reading...

car talk

Detroit Welcomes Flush Industry, Great New Cars—But Not Chinese Brands

Posted by Dale Buss on January 10, 2014 02:49 PM

Detroit is gearing up for its most extravagant and optimistic auto exhibition in seven years, and there will be no shortage of things for the industry to tout as the North American International Auto Show opens with a press preview on Monday and Tuesday for thousands of car journalists, bloggers, photographers, videographers and other qualified enthusiasts from around the world.

There are sure to be some show-stopping individual vehicles, for sure. The North American Car and Truck/Utility of the Year will be identified on Monday morning, for example, with the new Mazda3, new Cadillac CTS and new Chevrolet Corvette Stingray contending as finalists in one category and the Acura MDX, new Jeep Cherokee SUVs and Chevrolet Silverado pickup truck competing as finalists in the other.

Otherwise, the most-ogled pieces of sheetmetal are likely to include five that USA Today already identified as ones "to watch" at NAIAS.Continue reading...

brand news

In the News: McDonalds, Nissan, PepsiCo and more

Posted by Dale Buss on December 9, 2013 09:19 AM

American Airlines and US Airways set to take off as a new company after final Supreme Court action.

Audi saw 7-percent rise in November sales on China, US demand.

Chick-fil-A has been making "stealthful" health changes.

Compuware prompts joint bid by private-equity firms.

Domino's looks to India to supplant UK as second-largest market.

EADS to cut 6,000 jobs, report says.

Fiat sets to invest $12 billion in brand and plant revival, report says.

Google, Microsoft lead group of tech giants urging limits on government surveillance.

GM pares production in problematic South Korea and Australia markets. Continue reading...

ad watch

Instagram Ad Rollout Seeing Less Snags, More Engagement

Posted by Sheila Shayon on November 27, 2013 01:45 PM

Instagram has wasted not a moment in shifting from a photo-sharing app to videos and now ads, as Michael Kors became the app's first advertiser earlier this month. 

The evolving social/photo/video brand is now churning them out on a daily basis with entries from General Electric, Levi's, Lexus and Ben & Jerry's, among others. Michael Kors garnered nearly 34,000 new followers 18 hours after its first of four ads published, followed by a jump to more than 1.4 million followers with three subsequent ads.

But reactions to the paid posts are so far mixed. “Nitrogram analyzed the sentiment of comments appended to Michael Kors's four ads and found there was a roughly equal mix of positive and negative comments on the first. But the percentage on the positive side swelled to 73 percent for the second ad; to 89 percent for the third; and to 64 percent for the fourth," Ad Age reported

Ben & Jerry's on the other hand, seems to be the clear winner in the ad race, amassing more followers and 'likes' than any other advertiser so far—and their ad comments are on the sweeter side, too.Continue reading...

auto motive

Infiniti Finally Turns To China, Japan in Quest for Bigger Piece of Premium Market

Posted by Dale Buss on November 19, 2013 03:57 PM

When Renault-Nissan CEO Carlos Ghosn recruited Johan de Nysschen to head the Infiniti brand last year, he wanted his new recruit to accomplish much the same for Nissan's luxury brand as de Nysschen had done in turning around the fortunes of Audi in the US market. Only Ghosn wanted it done on a global basis.

Some of the results of de Nysschen's disruptive new strategy have become evident now, as Infiniti newly targets both China and its home country of Japan as it attempts to achieve Ghosn's target of 10 percent of the world premium market by 2020.

In China, de Nysschen told Bloomberg, BMW, Mercedes-Benz and his old employer, Audi, "have become so successful that they've become almost a little bit ubiquitous. They're everywhere. And this is where we see a big opportunity with this new emerging premium consumer, to offer them an alternative, reinvent the notion of exclusivity."Continue reading...

car talk

Toyota Holds Tight to Global Sales Title, But Chief Promises a Quality Comeback Too

Posted by Dale Buss on November 14, 2013 10:49 AM

As recently as five years ago, Toyota was the unchallenged 800-pound gorilla of the global automotive business. Now after a few years that disproved its invincibility, the company finally looks menacing again to its competitors.

The company posted a 70 percent increase in third-quarter profit and once again is the world's largest car maker by number of vehicles sold, pushing 10 million units a year—a level no company yet has reached. It arguably finally has put behind it the series of crises that enveloped the company beginning in 2008, including the Great Recession, pricey yen, a recall and safety scandal, and some boring products.

And now, while he won't quite shout it from the top of a Tokyo skyscraper, President Akio Toyoda—grandson of the founder—has made it clear that Toyota "is finally ready to go on the offensive again," as Automotive News put it. At this point, the New York Times pointed out, Toyota clearly is ahead of Japan-based rivals Nissan and Honda in its recovery and growth.Continue reading...

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