social media watch
Posted by Sheila Shayon on December 20, 2013 05:27 PM
A test of the exportability of social networks across cultures is about to run as Linkedin reportedly prepares to expand into China.
“They're spending a lot to dominate the world,” said CNBC’s Jim Cramer. “Moving into China is a gigantic game-changer for them, it's like Coach going in there with handbags."
LinkedIn offers mobile and iPad apps in China, where four out of five of the country’s 591 million internet users access through smartphones. LinkedIn competitors abound in China, though, including Tianji, which claims 15 million users, while LinkedIn has quietly amassed 4 million subscribers, equivalent to its penetration in Australia.
But it’s an uphill battle as the Chinese government continues to block Twitter, Facebook and YouTube—even Google Drive and LinkedIn’s SlideShare are accessible only through virtual private networks. But LinkedIn isn't considered a threat to China.
"People on LinkedIn talk about their professional life, their work, news about their industries, it's not that sensitive," Xiaofeng Wang, a Forrester Research analyst told Ad Age.Continue reading...
Posted by Dale Buss on December 20, 2013 09:34 AM
Target loses trust of consumers and fumbles PR response at exactly the worst time.
Aldi's boosts US store plans by 50 percent.
BlackBerry posts $4-billion loss and strikes supply deal with Foxconn.
Balance Bar kicks off "anti-diet" campaign.
Carnival sees smoother waters with "voyage disruptions" in its wake.
Delta and United make frequent-flyer requirements tougher.
Duck Dynasty clan ups ante for A&E by backing controversial patriarch.
Facebook stock sale pockets $1 billion for CEO Mark Zuckerberg.
Forbes family is in $2.5-billion tax dispute with IRS.Continue reading...
Posted by Sheila Shayon on December 9, 2013 10:35 AM
There’s a new posse in town with a new website, Global Government Surveillance Reform, spearheaded by eight corporate heavyweights, reacting to the tarnishing of their reputations by revelations of government spying on their customers’ data.
Led by Google and Microsoft, and quickly joined by Apple, Yahoo, Facebook, Twitter, AOL, and LinkedIn, the public campaign is calling on President Obama and Congress to set new limits on government surveillance. Forced into the glaring spotlight by the disclosures of former NSA contractor, Edward Snowden, the companies deny complicity and are scrambling to repair the damage to their reputations.
Accompanied by full-page ads in national newspapers including The New York Times, the website states: “While the undersigned companies understand that governments need to take action to protect their citizens’ safety and security, we strongly believe that current laws and practices need to be reformed. Continue reading...
Posted by Alicia Ciccone on November 29, 2013 09:36 AM
Walmart, Target report strong Thanksgiving day traffic.
GM names new chief of China operations.
Gap to enter India retail market with joint venture.
Tiki Barber plans to revitalize Thuzio, his rent-a-pro-athlete business.
Facebook, Twitter, LinkedIn target small businesses.
Google accused of violating Dutch data protection laws.
Microsoft rumors about new potential CEO Alan Mullaly are still swirling.Continue reading...
social media watch
Posted by Sheila Shayon on November 19, 2013 02:43 PM
LinkedIn has managed to make its platform more brand friendly by introducing Showcase Pages. The dedicated content pages allow major brands like Microsoft to focus on a singluar sub-brand such as Xbox and direct targeted content to users interested in the specific topic. Companies can have up to 10 Showcase Pages.
Different from Company Pages, Showcase Pages aren’t for recruiting and don’t include a Careers or Products & Services section. LinkedIn has more than three million Company Pages from blue chip brands like Adobe, Cisco, Microsoft and HP, who were all part of a pilot test for the new feature.Continue reading...
Posted by Dale Buss on October 24, 2013 09:22 AM
Conde Nast ends internship program that had been criticized.
Coca-Cola sees more than 300,000 sign petition against Russia's anti-gay laws.
Chili's rolls out delivery and overhauls menu.
AT&T subscriber gains trail Verizon.
Altria gains on rise in smokeless-product sales.
Bank of America loses jury decision over Countrywide.
Blue Diamond swings from Vine for Almond Breeze promo.
Boeing boosts output of 787 Dreamliner.
Chuck E. Cheese makes comeback with kids focus.
Dr Pepper Snapple blames aspartame fears for diet-soda slump.
Dunkin' Brands profit surges on US growth.
FedEx points to December 2 as big shipping day.Continue reading...
Posted by Dale Buss on October 17, 2013 09:29 AM
Amazon launches 'Amazon Fashion Studio Sessions' contest.
Facebook changes privacy settings for teens.
Walmart pursues omnichannel vision and is cleared by India officials in 2010 purchase.
America Movil scraps KPN bid.
Apple deals with doubts about its iPhone strategy.
Boeing addresses icing problem in latest jet.
Dallas Cowboys owner Mark Cuban cleared of insider-trading charges.
Fiat needs cash now locked up in Chrysler to fully revive Alfa Romeo.Continue reading...
social media watch
Posted by Sheila Shayon on October 16, 2013 08:11 PM
Pinterest—the visual-heavy darling of social media now drives more traffic to publishers than Twitter, LinkedIn, Reddit and Google+ combined.
The data just released from Shareaholic, a social plugin service that mines data from 200,000 publishers and reaches 250 million monthly unique visitors collectively, shows Facebook in the lead driving 10 percent of overall traffic to publishers in September, far exceeding all other social networks, with Pinterest second at 3.68 percent—three times more than Twitter.
The four-year-old ‘virtual pinboard’ is aggressively pursuing a path of global expansion with a 66 percent year-over-year traffic increase as evidenced by a new partnership with international broadband provider Telefónica ensuring a new Pinterest widget will be pre-loaded on Android phones sold by the telecom company in Europe and Latin America to the provider’s 316 million-strong customer base.Continue reading...