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Nissan Redesigns the London Black Cab [Updated]

Posted by Shirley Brady on August 6, 2012 03:07 PM

On Day 10 of the London Olympics, Nissan on Monday unveiled its vision for the future of the city's iconic 'black cab' and its 300,000 daily users - the Nissan NV200 London Taxi. Taxi versions of the NV200 have already been unveiled in Tokyo and New York, where it's billed as the "Taxi of Tomorrow."

The NV200 London Taxi will offer significantly reduced CO2 outputs compared to current taxi models, in line with London Mayor Boris Johnson's Air Quality strategy for London. An all-electric e-NV200 concept is also set to undergo trials in the Capital.Continue reading...

mobile marketing

Target Rolls Out Shopkick App Today

Posted by Sheila Shayon on May 23, 2012 10:07 AM

Target is taking the lead as the largest retailer to offer its customers Shopkick points (known as "kicks") starting today.

Shopkick, free and available on iPhone and Android devices, rewards users with 300 “kicks” just for walking-in to a store. “After 6 months in the market, shopkick reached 1 million users. Today, it is the largest location-based shopping app in the world,” said Cyriac Roeding, Shopkick CEO and Co-Founder.

Target customers can now use those “kicks” to scan products ranging from food and cleaning supplies to electronics and toys, redeemable for Target gift cards, Facebook credits, dining gift certificates, iTunes downloads and donations to charities, as well as receive special in-store deals including coupons and discounts.Continue reading...

mobile commerce

Retailers Sign Up for NFC Mobile Payments Tests

Posted by Sheila Shayon on May 16, 2012 02:12 PM

The race for NFC-based mobile payments is heating up with projections for 2013 exceeding $13 billion globally, up from just over $7 billion in 2011, according to Gartner research.

Isis, the mobile-payments joint venture backed by AT&T, T-Mobile and Verizon, has signed up Coca-Cola, Macy’s, Aéropostale, Dillard’s, Foot Locker (and its subsidiary Champs Sports) and Jamba Juice, as well as hundreds of local retailers in Texas and Utah who will start accepting Isis payments by this summer.

Both Isis and competitor Google Wallet use NFC chips that store user’s credit card data or pre-loaded digital cash. Both companies are also working with check-out scanners and retailers including Gap, Office Max, Toys ‘R’ Us and Walgreens. 

Google Wallet is currently available on four Sprint handsets and none from the mobile operators backing Isis. Sprint is the only U.S. carrier backing Google Wallet and to that end just released the LG Optimus Elite for Virgin Mobile.Continue reading...

going mobile

USPS Sweetens Mobile Barcode Push With SpyderLynk's SnapTags

Posted by Sheila Shayon on May 16, 2012 11:17 AM

The U.S. Postal Service is fighting for its life, and under government pressure to find new ways to decrease costs and create new business models that made delivery more efficient. Cue mobile. 

As part of the USPS 2012 mobile commerce and personalization promotion, it's offering a 2% discount on Standard Mail and First-Class Mail letters, flats and cards that include a 2D mobile barcode — not much, but it's a start. Now SpyderLynk is sweetening the deal by offering those same customers a 10% discount for using SnapTags as their 2D mobile barcode.Continue reading...

in the spotlight

London 2012 Watch: Sponsor Visa Opens Digital Wallet

Posted by Sheila Shayon on May 8, 2012 05:06 PM

Visa is launching a beta test of its digital wallet, branded as V.me, with online retailer Buy.com. The PayPal-esque payments system is supported by the credit card brand's new Visa Developer Center that aims to help developers in various fields from gaming, financial, e-commerce and mobile integrate V.me into their products for in-app purchases, currency or direct links to e-commerce check-out pages. 

V.me is offering convenience and "next generation commerce" to Buy.com’s 18 million customers who enter their credit card information once, where it’s stored with Visa, and then create an account with Visa, American Express, MasterCard or Discover. Users will receive alerts and near-real-time transaction notification of transactions on their Visa accounts and personalized offers will be coming soon.Continue reading...

mobile commerce

Barclays Expands Mobile Payments to Credit Cards

Posted by Sheila Shayon on April 19, 2012 01:27 PM

Barclays continues to innovate by taking a leading role in mobile payments in Europe. Having just launched the Pingit mobile payments app, it's now bringing contactless payments to Barclaycard, the UK's first credit card. Now, its 12 million Visa Barclaycard credit card customers can look forward to PayTag, a free sticker that enables mobile contactless transactions at more than 100,000 terminals. 

The easy-to-use PayTag sticker aims to spur the usage use of smartphones for small purchases, increasing the reach of the Quick Tap NFC (Near Field Communication) service the bank operates in partnership with mobile network operator Orange.Continue reading...

app watch

Barclays Promotes Pingit Mobile Payments App with One Tough Customer

Posted by Sheila Shayon on April 16, 2012 12:04 PM

“Waiting for a mate to pay you back? Let the boy sort it out for you,” is a humorous push by Barclays for Pingit, the person-to-person mobile service for sending and receiving money for free, to anyone with a UK current account and UK mobile phone number.

The TV commercial, promoting the Barclays Facebook-hosted Pingit app, features a menacing child aggressively asking an adult office worker to repay a pizza debt using the Pingit app. The promotion lets users send custom versions of the video to friends who owe them money, encouraging them to settle via Pingit.Continue reading...

mobile commerce

Mighty Isis: What Does Mobile Commerce Have to do with an Egyptian Goddess?

Posted by Mark J. Miller on February 28, 2012 02:02 PM

Isis may be the ancient Egyptian goddess of nature and magic, but she would surely have her lid flipped if she were given a digital wallet that only needs to be tapped in order to pay for something.

Such is the power of Isis, the name of the mobile commerce joint venture launched by a trio of U.S. mobile operators — AT&T Mobility, T-Mobile USA, and Verizon Wireless — to bring financial services brands' credit, prepaid, and banking customers to mobile. The venture this week signed Chase, Capital One and Barclaycard US, expanding on charter credit card members Visa, MasterCard, and American Express.

It's a "testament to the vision and commitment of Chase, Capital One and Barclaycard to make mobile commerce a real and positive experience for their customers," stated Michael Abbott, CEO of Isis. "Mobile commerce is more than a new way to pay; it's about extending the relationships consumers enjoy with their banks and merchants into a powerful and convenient new form factor."

Sprint, the fourth major player in the U.S. mobile-phone industry, has instead partnered with Google on its Google Wallet, which PC Mag notes has some kinks to work out. PayPal is also promoting its digital wallet to retailers and other businesses.Continue reading...

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