brand news

In the News: Apple, Chrysler, Yelp & more

Posted by Dale Buss on February 17, 2012 09:02 AM

In the News

Alibaba holding company may privatize

Amazon plans to swell Seattle office market with new towers.

Apple's iPhone loses China market share and faces U.S. repercussions over iPad trademark dispute; and makes over Macintosh for mobile features and gives developers access to new operating system, Mountain Lion.

Chrysler drops request for green-car loans from U.S.

Facebook finds that retailers are shutting storefronts hosted by it.

Google tracked unwitting iPhone owners.Continue reading...


China Bites: DreamWorks, iPads, Dove, GM, D&G, Lenovo, Moutai & Xi

Posted by Abe Sauer on February 16, 2012 05:17 PM

In addition to tweeting at commuters in London, Dove did Valentine's Day, China style.

Following Apple's lost iPad trademark lawsuit, iPads are being removed from stores in China. Is it just muscle-flexing by authorities? And will all imports be halted? Apple already told Amazon China to halt sales of iPads.

Meanwhile, is the Fair Labor Association the solution to Apple's Foxconn woes? And putting things in perspective: Apple racked up over $13 billion in sales in China last year.Continue reading...

personal brands

With Jeremy Lin Shoe, Nike Seeks Linsane Asylum

Posted by Mark J. Miller on February 16, 2012 12:23 PM

The world, in case you hadn't noticed, has gone nuts for New York Knicks point guard Jeremy Lin. He finally started a game Wednesday during which he didn’t score 20 or more points. Instead, he provided 10 points and a season-high 13 assists in the team’s seventh straight win.

Now Nike is planning to give the people what they want: to be #Linning too. According to ESPN Radio's blog, the shoe manufacturer is "set to release the Nike Hyperfuse 2011 Linsanity PE," a shoe that features New York Knick's iconic orange and blue with ‘Lin’ written in script, "sweeping across the side of the heel" — they even got a sneak peek, as you can see from their photo above.Continue reading...

sporting brands

World’s Fastest-Growing Athlete Brand? Jeremy Lin of the New York Knicks

Posted by Mark J. Miller on February 14, 2012 03:04 PM

A week and a half ago, you had probably never heard his name; now you're no doubt sick of the puns. If you had heard of Jeremy Lin, he was as an undrafted, backup backup backup NBA point guard who had been dumped by the Golden State Warriors and Houston Rockets before signing on with the guard-needy New York Knicks this offseason.

Now he’s set the NBA world afire, becoming the first player in history to score 20 or more points and assist on seven or more baskets a game in his first four starts, all New York victories. Take that, Michael Jordan.

Lin is being paid $800,000 this season, the league minimum for a second-year player, but his brand has risen exponentially in the past week. According to Forbes, Lin’s brand is worth $14 million right now. Not bad for a guy who was couch-surfing — crashing at his brother's NYC apartment — not long ago.Continue reading...

sporting brands

Nike NBA Star Kicks Glow Intergalactic for All-Star Game in Orlando

Posted by Mark J. Miller on February 14, 2012 09:55 AM

The NBA season may only be 66 games this season, but Nike is not missing an opportunity to sell more shoes. At the start of February, three of its big-name endorsers — Kobe Bryant of the Los Angeles Lakers, the Miami Heat’s LeBron James, and Kevin Durant of the Oklahoma City Thunder — lent their names to Black History Month-themed sneakers on store shelves.

Now the talented trio will all be taking the court for the NBA All-Star Game in Orlando on Feb. 26 and Nike isn't missing a beat. The sports shoe giant is releasing space-themed shoes for each player to sell in honor of the city’s relationship with space travel, according to Fox News. (It’s only an hour west of Kennedy Space Center.) As Fox News reports, the Nike shoes will feature graphics that "pay homage to the supernova — arguably the most powerful force in the universe." The outsoles of the shoes will glow in the dark and show will have individual “mission patches,” just the way astronaut uniforms do.Continue reading...

brand news

In the News: Avon, Groupon, Dunkin' and more

Posted by Dale Buss on February 13, 2012 08:58 AM

In the News

ANZ Bank to cut 1,000 jobs as Australia's financial sector aims to correct slump.

Arby's plans brand refresh for third quarter.

Avon bribery-case evidence goes to grand jury, Wall Street Journal says.

Boeing eyes stretched, high-capacity 787.

Dunkin' Brands plans to double U.S. units in 20 years.

Groupon defends its accounting methods.

JetBlue plane wears Boston Red Sox colors.

Kodak runs into opposition over Kodak Theatre naming rights in Los Angeles.Continue reading...

China Bites: Apple, Starbucks, NBA and more

Posted by Abe Sauer on February 9, 2012 01:14 PM

Apple, as ever, is all the talk in China:

• Company loses iPad trademark in China and faces $1.6 billion lawsuit, prompting question: "Why Haven’t the Apple Stores Been Shut Down?"

• Labor woes continue with The Economist weighing in on the "but these jobs are better than farming rice" argument.

• Is this a 7th generation iPod nano? With a camera?

• iPhone woes continue as Apple admits China Mobile SIM cards and iPhone 4S are not speaking the same language.

• Siri gets Rosetta Stone: Chinese.

But it's not all Apple in China:Continue reading...


Retail Watch: Foot Locker Scores in US, UK, Online

Posted by Mark J. Miller on February 1, 2012 10:01 AM

For a few weeks last fall, there were lots of threats coming from NBA players and owners and there seemed to be a collective sinking feeling that there really was a chance that the whole NBA season was going to be scrapped because a bunch of one percenters couldn’t agree on how to distribute all that cash that the 99 percenters dutifully turn over to them for tickets, T-shirts, and miniature branded basketball key rings.

While more than a few players signed on with overseas teams to make some cash while not receiving their NBA paychecks, New York Knicks forward Amar’e Stoudemire and Foot Locker teamed up for a funny commercial that had him taking a job with the retailer.Continue reading...

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