brand news

In the News: Groupon Gets Loyal, Kindle Fires Up, BP Woos Tourists

Posted by Shirley Brady on September 28, 2011 08:55 AM

In the News

Allstate looks to jettison weak agents.

Amazon's iPad challenging Kindle Fire set to be revealed today.

Arnott's promotes Roadies beer chip brand in Australia.

Aston Martin named UK's coolest brand, while Asos tops British digital brand love ranking.

Barclays is Britain's most beefed about banking brand.

BP launches "My Gulf" web series promoting Louisiana Gulf Coast tourism and culture on YouTube.

CBS News confirms Andy Rooney's last 60 Minutes is Sunday.

Esprit value tumbles.

Facebook wins first round in fight with Teachbook.Continue reading...

brand news

Brands to Watch: HP, Goodrich, Foster's & more

Posted by Shirley Brady on September 21, 2011 06:01 PM

Brands to Watch

American Airlines woos Hispanic travelers with Spanish-language website.

Distilled Spirits Council releases social media guidelines for alcohol brand marketers.

Foster's takeover by SABMiller seen as good for the brand.

Goodrich may soon have a new owner in United Technologies.

Google chairman Eric Schmidt refutes charges the site 'cooks' search results, while site faces inquiry into Microsoft ad pricing.

Gucci celebrates 90th anniversary with "art deco meets Blade Runner" opening show at Milan Fashion Week.

HP board eyes new CEO.

Lindsay Lohan lands German brand endorsement deal.Continue reading...

brand news

Brands to Watch: Yahoo, Saab, Facebook & more

Posted by Shirley Brady on September 7, 2011 06:25 PM

Brands to Watch

Yahoo stock rises after CEO ouster, as site explores options (though Jerry Yang says it's not for sale).

Saab files for bankruptcy protection — again.

Facebook doubles first-half revenueadds high-profile Democrat to board; accused of violating click-fraud standards.

Apple earnings forecast raised 10%.

Best Buy launches online mall with other e-tailers.

ConAgra blogger backlash at NYC event shouldn't have come as a surprise.Continue reading...

brand news

In the News: BNY Mellon Shake-Up, JC Penney Apologizes, Solyndra Stumbles

Posted by Dale Buss on September 1, 2011 08:56 AM

In the News

Amazon to release new album by Blondie as an exclusive.

Apple criticized for China supply chain pollution.

AT&T's T-Mobile setback seen as test case for tougher US antitrust limits.

BNY Mellon ousts chief in shake-up.

BP offices in Moscow continued to be raided by government officials in document search connected to lawsuit.

Bennigan's begins brand-wide overhaul.

Billie Jean King launches USTA-backed arthritis PSA campaign at US Open.

Conde Nast aggregates popular content with Social Sidekick.Continue reading...

brand news

In the News: AT&T Returns Jobs, Tesco Pulls Out of Japan, AOL to Go Private?

Posted by Dale Buss on August 31, 2011 08:50 AM

In the News

Adidas takes a nuanced approach to differentiate among national markets.

Air Koryo wants you to "friend" the North Korean state-run airline.

AOL is reportedly in talks with bankers to take the company private.

AT&T plans to bring back 5,000 U.S. jobs sent overseas.

Barnes & Noble gets lift from Nook reader.

BMW vows no power loss with four-cylinder sedan revival.

Boeing sets 2017 for debut of new version of 737.Continue reading...

brand news

Brands to Watch: AIG, BlackBerry, Spotify & more

Posted by Chana Mayefsky on August 8, 2011 06:00 PM

Brands to Watch

As Dow closes down 634 points, the S&P downgrade of U.S. probed by Congress.

AIG sues Bank of America and its subsidiaries, Merrill Lynch and Countrywide.

BlackBerry cringes at association with U.K. riots, as violence continues to escalate.

Spotify reportedly has 1.4 million U.S. users, and now valued at $1.1 billion.

BMW leads global luxury auto brand sales through July, followed by Audi.

CenturyLink brand launches in former Qwest markets.Continue reading...

brand news

In the News: Tiger Woods, Groupon, Verizon & more

Posted by Chana Mayefsky on August 8, 2011 09:00 AM

In the News

Tiger Woods loses $10 million Tag Heuer endorsement deal.

Groupon addresses accounting complaints as rivals fall by wayside.

Verizon hit by strike action affecting 45,000 workers.

Airbnb continues beefing up security.

Alexander McQueen show at New York's Metropolitan Museum breaks records in final weekend.

American Apparel expands ASOS partnership.

Bank of Scotland launches integrated campaign.Continue reading...

social media watch

US Debt Debate Sparks Impromptu Twitter Town Hall

Posted by Sheila Shayon on August 1, 2011 04:00 PM

Twitter was a bigger winner than either political party as a debt-ceiling-default-averting agreement was hammered out over the weekend, and everyone from President Obama to Sarah Palin to Jeff Jarvis tweeted their thoughts, turning Twitter into the digital Speaker’s Corner.

In an unprecedented move, the White House set up "office hours" on Twitter in the days leading up to a deal being hammered out, "Rickrolling" one Twitter user and irritating many. The participation created an impromptu Twitter town hall, and a more engaging and honest debate than the White House's official Twitter town hall last month.Continue reading...

elsewhere on brandchannel

1 2 3 4 5 6 7 8 9
brandcameo2014 Product Placement Awards
Apple loses its crown to a new #1
Coca-ColaIt's the Journey That Matters:
Coca-Cola Opens Up With Story-Based Web Refresh
debateJoin the Debate
Is product placement a waste of money?
Arthur Chinski and Joshua Mizrahi
Model Behavior? Brands Beware
U.S. Legal Changes Impact Use of Brand Ambassadors
paperCorporate Citizenship in Canada
Fresh thinking from Interbrand
Sheryl Connelly
Sheryl Connelly

Meet Ford's Resident Futurist
Highlighting the Present—and Future—of Branding in Latin America and Iberia