Posted by Dale Buss on November 28, 2011 08:55 AM
Adbusters' role in branding Occupy movement examined in New York Times as Occupy LA protesters dig in heels.
Amazon eyes China growth.
Apple critiqued for not getting social media (but does it matter to brand loyalists?) as digi-savvy toddlers' parents fuel iPad sales.
Black Friday sales boost LG and Samsung as e-tailers are poised for Cyber Monday lift.
BSkyB's James Murdoch loses investors' confidence.
China's Chery automaker launches Qoros brand as Subaru joint venture gains lifeline.
Coach, expanding in China, will list shares on Hong Kong's Hang Seng stock exchange.
Coca-Cola, McDonald's, Nestle and Mars sign European pledge to only promote nutritious products on their websites.
Disney releases mobile app for Spider-Man, as the Marvel-owned web-slinger finds his feet on Broadway.Continue reading...
Posted by Dale Buss on November 14, 2011 09:05 AM
Amazon ships Kindle Fire and Kindle Touch early.
Apple searches for next retailing genius, recalls first-generation iPod Nano devices.
Audi A7 wins car of the year nod.
Barbie links with Stardoll for premium collection.
BMW promotes sustainability with China roadshow.
Boeing cements wide-body lead over Airbus with biggest ever deal, with Emirates.
Borders demise parsed by Bloomberg Businessweek.
Call of Duty: Modern Warfare 3 launch smashes records.
China 'ready' to allow foreign companies to issue stock.
Chevrolet woos Sonic buyers with perks program, while GM slows Chevrolet Cruze production.
Citrus Australia introduces new seal of authenticity.
Crowne Plaza tilts makeover toward young travelers.
Deutsche Boerse defends NYSE Euronext deal.
Disney buys Babble.com for $40M to reach 'hipster parents.'
Estee Lauder co-founder Evelyn Lauder dies, lauded for launching Pink Ribbon campaign for breast cancer research.
Facebook nears U.S. privacy settlement that would make public sharing opt-in, not opt-out.Continue reading...
Posted by Dale Buss on November 10, 2011 08:57 AM
Adobe drops Flash for phones in bow to Apple.
Airbus delays A350 plane or parts shortages.
Caterpillar buys Chinese mining-machine maker.
Google chief returns to trim bloated ship.
Groupon holds on to cash, griping merchants.
J.C. Penney taps into talent from Apple.
James Murdoch insists he wasn't told about hacking evidence at News Corp.'s News of the World.Continue reading...
Posted by Sheila Shayon on October 26, 2011 11:03 AM
Original episodes of Winx Club are launching on Nickelodeon on November 7th, marking the first major foreign property that the Viacom-owned kids programmer is remaking for the U.S.
It's based on the 2004 Italian animated TV series of the same name, created by Iginio Straffi and produced by Rainbow S.p.A., which follows Bloom and her six magical fairy friends as they journey between mystical Magix and Earth, all in training as modern fairies, witches and supernatural warriors from across the known universe to combat proverbial arch enemies.Continue reading...
no kidding around
Posted by Mark J. Miller on September 16, 2011 03:26 PM
This week we learned that Brits have a soft spot for Scooby Doo, naming the voracious mutt the healthiest cartoon for kids because he's always on the run (from ghosts and to hamburgers, but still...)
Now it's SpongeBob SquarePants' turn in the docket. The Nickelodeon staple has stuck around for a lot longer than most cartoons ever do. Its pilot episode hit television screens in May of 1999 and the franchise is stronger than ever. But even though it’s been around for (seemingly) forever, it’s now being accused of shortening the attention spans of the kids that are watching it.
Now, a University of Virginia study “claims to have found evidence that the TV show moves too fast for little kids, and thus erodes their ability to pay attention,” Bloomberg reports. This complaint, by, has been floating around about children’s television since at least the late ‘70s.Continue reading...
chew on this
Posted by Dale Buss on July 11, 2011 12:30 PM
On the day that the Obama administration had to ruefully acknowledge that the unemployment rate is rising again – to 9.2% in June – the US Association of National Advertisers tried a clever tactic that attempted to leverage renewed fears about joblessness to advance what probably ranks as the ANA’s No. 1 public-policy concern these days.
The ANA produced a study purporting to show that a cross-agency federal proposal to curtail marketing of certain products to kids could translate to the loss of at least 74,000 American jobs in the retailing, marketing and manufacturing of foods and beverages that the government believes contribute to childhood obesity.Continue reading...
Posted by Abe Sauer on June 15, 2011 09:15 PM
A new Green Lantern clip proves that the Green Lantern may be able to imagine anything into existence, but if he wants a delicious foot-long sub, all he needs is $5.
The Subway product placement is just one of the myriad brand tie-ins trying to get a taste of the latest summer superhero. While X-Men: First Class seemed to eschew product partners, Green Lantern is more than making up for it.Continue reading...
Posted by Caroline Smith on December 15, 2010 05:00 PM
American Express helps New York's Ellis Island.
Bing adds features, reports 90 million users and edges Google and Yahoo for November.
BP sued with eight other firms over Gulf oil spill by US justice department, flagged in new WikiLeaks cable.
Coke Zero taps Ogilvy for global creative work.
E! and sibling Comcast cable networks vote to join Writers Guild.Continue reading...