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brand news

In the News: Apple, AP, Coach and more

Posted by Dale Buss on April 24, 2013 09:30 AM

In the News

Apple posts first profit drop in a decade.

AP Twitter hack results in brief panic on Wall Street.

Coach prepares for change as Creative Director announces exit.

Lance Armstrong is accused of defrauding US in lawsuit.

BlackBerry brings back keyboard phone as part of rebirth.

Coke launches 61 unique websites for new teen-focused campaign as company's board also undergoes youth movement.

Dell approves executive-retention bonuses.

FedEx fends off rivals for US Postal contract.

Ford sees profits rise to North American record, offsetting losses in Europe.Continue reading...

brand news

In the News: Apple, Twitter Music, Burberry and more

Posted by Dale Buss on April 18, 2013 09:08 AM

In the News

Apple loses throne to Exxon as world's biggest company as its slowdown threatens a $30-billion global supplier web.

Twitter launches music app for iOs devices today.

Burberry sales rise as China growth recovers.

BlackBerry says Alicia Keyes delivers its PowerPoint presentations.

CNN deals with aftermath of erroneous reporting in Boston Marathon investigation.

Carnival plans to spend up to $700 million to upgrade fleet.

Chevrolet says its new Cruze diesel outdoes Volkswagen Jetta diesel in mileage.Continue reading...

tech innovation

Gesture Controllers Challenge Microsoft's Kinect Technology

Posted by Mark J. Miller on February 28, 2013 02:42 PM

You may soon need to be extra careful when you wave your hands around—and it’s not because you might hit somebody. You may be sending your computer and every other digital object you own a message of some sort or another thanks to the growing market for gesture controllers.

Nintendo’s Wii got the world swinging its body around to control images on their screens. Microsoft’s Kinect allowed users to control their Xboxes and PCs with hand gestures and now a new wave of controllers and interfaces are planned to hit the market this year.

In May, the Leap Motion 3D gesture controller, which allows users to control their PCs with hand gestures, will be found in Best Buys for $80. The company sees itself as different from Kinect because its controller can follow "all ten fingers up to 1/100th millimeter at up to 290 frames per second" and is "200 times more sensitive than existing motion-control technology," according to pcpro.com.

Thalmic Labs is releasing MYO, which goes around a person’s forearm and can sense their movements, allowing for control of actual devices rather than just computers. QZ.com has it that “this raises the stakes in the gestural interface game.” It’ll be on the market in late 2013 for $149. Continue reading...

viral buzz

Viral Video Watch: 15 Branded Harlem Shake Videos

Posted by Shirley Brady on February 15, 2013 06:29 PM

It's the dance trend that will not die. Watch Lululemon's Harlem Shake (yoga-style) version above, and below, Pepsi's two Harlem Shake videos and other brands shaking their thang worldwide, from Australia to Israel:Continue reading...

brand news

In the News: Calvin Klein, BlackBerry, Deutsche Bank and more

Posted by Dale Buss on January 31, 2013 08:58 AM

In the News

Calvin Klein and Speed Stick reveal teasers for Super Bowl debut, while Beyonce's halftime show also offers a sneak peek in our latest Super Bowl brand round-up.

BlackBerry undercuts debut of new BlackBerry 10 with news of more delays.

Deutsche Bank swings to loss as it cleans up its business.

AutoNation to put its own name on most dealerships.

Bazooka Candy is rebranding for a new generation of gum chewers.

Boeing plays down effects of Dreamliner grounding.

Chipotle starts selling organic hoodies.Continue reading...

games people play

Ninteno's Wii U is a Hit Out of the Box

Posted by Mark J. Miller on November 27, 2012 04:17 PM

Conventional wisdom in recent months has had it that the video-game-console business is a dying one. Even though it still brings in big bucks, the culture is changing and people are playing games in different ways thanks to the proliferation of mobile devices and smartphones.

As noted by the New York Times, Nintendo — one of the game-console industry’s biggest names — really needs the new Wii U, a combo of a more audacious Wii and a tabletish gamepad that allows for multiscreen gaming adventures, to be a mega-hit. And it is looking like the company's launch campaign is paying off. Video game retailer GameStop opened 3,000 of its stores Friday at midnight to kick off Black Friday and promptly sold out of all of its Wii U consoles, the Times reports.

Reggie Fils-Aime, president of Nintendo of America subsequently told the NYT that the new console is selling in the U.S. as well as the original Wii did when it launched. More than 400,000 units flew out of stores in its first week on the market, which ended Saturday. The original Wii had sold 475,000 in that same time. “We are essentially sold out at retail,” Fils-Aime said. “As soon as we replenish product to retailers, it sells out immediately.”Continue reading...

brand news

In the News: Aston Martin, ConAgra, Nintendo Wii

Posted by Dale Buss on November 27, 2012 09:06 AM

In the News

Aston Martin draws bids.

ConAgra to buy Ralcorp in huge packaged-foods deal.

Nintendo sells out Wii U in first week in US.

Adidas features celebs including Snoop Lion, other celebrities in Ebenezer Scrooge holiday campaign.

Airbus jabs Boeing with "Pinocchio nose" in ad campaign.

Barnes & Noble updates holiday wish lists via Nook campaign.

Bombardier signs largest-ever deal, with VistaJet.

Ericsson files patent claim against Samsung.

Mario Batali expands restaurant empire to Boston.Continue reading...

brand news

Weekend Headlines, From Black Friday to Psy's Gangnam YouTube Record

Posted by Shirley Brady on November 25, 2012 09:01 PM

K-pop phenom Psy's "Gangam Style" video beats Justin Bieber record to become YouTube's most-viewed video ever, with 805 million views on Friday (knocking on 824 million views now) to Bieber's 803 million for "Baby." Bieber, meanwhile, insults fellow Canadians by wearing overalls to pick up award from Prime Minister.

GM considers Buick logo change and bets it can make the 54-year-old Chevy Impala a head-turner again.

Black Friday in-store sales undercut by Thanksgiving early bird shoppers, mobile and e-commerce shoppers.

GSK and other pharma anger critics by paying for studies.

Hostess Brands eyed by Flower Foods.

Mango replaces Kate Moss with Miranda Kerr.

McDonald's testing Egg White McMuffin and variations on Quarter Pounder.

Mercedes-Benz taps Kate Upton for Super Bowl.

Nintendo's revamped Wii takes aim at a changed game world.Continue reading...

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