Posted by Dale Buss on January 23, 2014 09:22 AM
McDonald's brings in outsider as new CMO and ends "challenging year" with flat quarterly earnings, as it comes under tax scrutiny in France.
Rovio wants to be a bigger brand than Coca-Cola.
Goodyear and workers end fight in France.
AOL buys firm that personalizes web searches.
Arby's promotes variety with new ad strategy and calls new Smokehouse Brisket sandwich its most successful new product.
Boeing adds workers to boost Dreamliner production.
Kenny Chesney sues over unauthorized merchandise.
Chili's introduces Fresh Mex menu.
Coach reports weak North American sales.
Darden defends Red Lobster spinoff plan amid investor resistance.Continue reading...
Posted by Dale Buss on December 16, 2013 09:14 AM
Amazon faces globalization of its wage dispute in Germany and experiments with delivery of large box of CPGs.
Michelin recalls 1.2 million tires.
Mercedes-Benz warns dealers of tight CLA supplies as it moves new C-Class further up-market.
AB InBev finds less is more in growing Goose Island cult brand.
Airbnb launches first national ad campaign.
Baidu adds warnings as regulators focus on Chinese stocks.
Beyonce may be blazing new marketing trail with quiet album launch.
BlackBerry edges closer to corporate abyss.
Chili's launches delivery for orders of $125 and up.
Detroit Lions urge downtown businesses to light themselves blue for Monday Night Football.
Evian fields viral baby video.
Fiat-Chrysler successor to CEO Sergio Marchionne remains vague.Continue reading...
Posted by Dale Buss on December 12, 2013 09:20 AM
Hilton raises more than $2.3 billion in biggest-ever hotel IPO.
Green Mountain introduces college-branded K-Cup brewers.
A&E rebrands Bio as Lifestyle Network FYI.
American Airlines signs big jet deals with Bombardier and Embraer.
Aramark prices IPO at high end.
Avon halts rollout of new order-management system.
Barnes & Noble sees chairman book $40 million loss on company stock sale.
Boeing gets new offer from machinists in Washington on 777X factory.
ExxonMobil presses to be able to export US oil.
Ford board is said to want answers from CEO Alan Mulally about his future.Continue reading...
Posted by Sheila Shayon on December 10, 2013 02:28 PM
Twitter has appointed its first female board member, Marjorie Scardino, former CEO of media company Pearson, who is also joining the audit committee, replacing David Rosenblatt.
“Scardino is a smart choice: via her Pearson background, she has deep connections into the media industry, as well as into Europe,” writes Techcrunch. “The media industry is a key partner for Twitter as the company builds out its revenue-generating business with advertising and coordinated information dissemination; and it has also pinpointed international growth — that is, outside the U.S. — as a key aim going forward.”
After six years of a mostly white, male board, it’s a smart choice for the microblogging service, criticized for its lack of gender diversity.
Last year, the issue surfaced with rumblings that some on the board wanted to hire a female, further fueled by All Things D’s Kara Swisher, wondering if such an appointment would precede their IPO. Continue reading...
Posted by Dale Buss on December 10, 2013 09:15 AM
Abercrombie & Fitch renews contract with CEO.
Boeing holds tax-breaks "bake-off" between states.
Chobani enters Super Bowl for first time.
Dr Pepper Snapple smells trouble with sewage in Houston.
GM names Mary Barra, industry's first female CEO, to succeed Dan Akerson, report says, while US loses $10.5 in bailout, which a study calls a financial success; meanwhile, company vacillates over ending Australia operations.
Jeep partners with NBCUniversal for Cherokee.
Kawasaki plants marketing seeds for '14.
Kia launches new Red Zone sub-brand for tuners.
Lululemon names new CEO as founder steps down as chairman. Continue reading...
Posted by Dale Buss on November 19, 2013 09:31 AM
JCPenney launches first holiday campaign under new CMO.
P&G and other detergent makers face new federal alarm over pod safety and kids.
Apple is probed for alleged tax evasion in Italy.
3M still searches for growth.
Best Buy warns of promotional pressures.
Buick could use a flagship model, GM CEO says.
Campbell Soup sees earnings slashed.
Daimler open to selling stake to Chinese partner.
Discovery Communications allows streaming via Time Warner Cable.
Dropbox seeks $8 billion valuation.Continue reading...
Posted by Dale Buss on November 15, 2013 07:58 AM
Sony puts US fans in a lather with PlayStation 4 launch at critical time for company.
Volkswagen recalls 2.6 million vehicles worldwide and says UAW vote at its plant wouldn't affect US expansion plans.
Adidas goes with NBA "BIG logo" and short-sleeved jerseys for Christmas Day promotion.
A.G. Lafley shuffles P&G executives as one moves to Google.
Alexander McQueen collaborates with Damien Hirst.
Berkshire Hathaway takes big stake in ExxonMobil.
Cisco earnings miss portends broader changes in industry.
Compuware gets shareholder pressure to put itself up for sale.
Comcast plans to start selling films.
Dolce & Gabbana appeal tax evasian conviction.
Eminem taps brand partners to promote new album.Continue reading...
Posted by Dale Buss on November 6, 2013 09:22 AM
Starbucks commits to recruiting 10,000 veterans and Army spouses while Walgreen offers military-only discount on Veterans Day.
Nokia swipes at Samsung with lower-priced phablet.
Cargill begins labeling its "finely textured" beef aka "pink slime."
Abercrombie & Fitch expects weak holiday sales.
Acer ousts CEO as another victim of iPad.
Apple adds suppliers to boost iPhone and iPad production as it claims fifth place in China mobile market.
Boeing plans to build 777x jet in Washington State.
Brides Magazine wants its new app to take on dress counterfeiters.
Burger King plans to bring back Big Mac copycat.
CNN turnaround runs into heavy viewer indifference.
Deadline.com severs ties with Nikke Finke.
Goodyear glides with US ski association.Continue reading...