brand news
Posted by Dale Buss on November 20, 2012 09:01 AM

Hostess Brands gets a stay of execution as company and union agrees to mediation today.
Ikea gets green light in India.
GM launches Springo sub-brand in China.
BMW shows off speed with tire-track promotion.
Best Buy posts loss as store sales drop.
Billabong Americas head considers buyout bid for company.
Campbell Soup builds giant Pinterest board out of classic green-bean casserole.Continue reading...
More about: Brand News, A123 Systems, Best Buy, Billabong, BMW, Campbell Soup, Carrefour, Chili's, Cracker Barrel, Disney, Facebook, Gap, GM, Greenpeace, Honeywell, Hostess Brands, HP, Hudson's Bay, Ikea, Intel, Jaguar, Jamba Juice, Lipton, Lumia, Mango, Mulberry, News Corp., Nokia, Pinterest, Postagram, Ralph Lauren, Springo, TV Guide, Twinkies, Walmart, Wanxiang, Yahoo, Zara, Asia, China, Rupert Murdoch
brand news
Posted by Dale Buss on November 13, 2012 09:01 AM

Microsoft announces the departure of Windows chief (and Ballmer's heir apparent) in wake of Windows 8 launch.
LG breaks through with new smartphone.
Hostess Brands starts closing plants as workers strike.
Acura brings Dr. Phil and Suze Orman into its Christmas promo campaign.
Apple finally gives in on employee perks.
Bojangles recruits American Idol winner Scotty McCreery for campaign.
Cadillac shows design chops in China.
Callaway Golf drives buzz on Twitter for new high-tech driver.Continue reading...
More about: Brand News, Acura, Ally, American Idol, Apple, BBC, BlackBerry, Bojangles, Cadillac, Callaway Golf, Civic, Dr. Phil, Facebook, Faurecia, Honda, Hostess Brands, Kodak, LG, Martha Stewart Living, Scotty McCreery, Microsoft, Rupert Murdoch, NBC, New York Times, News Corp., Suze Orman, PepsiCo, RIM, Rolling Stone, Samsung, SodaStream, Today Show, Travel Channel, Twitter, Vodafone, Volkswagen, Windows
media meltdown
Posted by Sheila Shayon on November 12, 2012 05:05 PM

You know things are bad when the BBC is covering itself under the banner, "Crisis at the BBC." The British Broadcasting Corp. has fallen from its venerable pedestal, with its latest embarrassment triggering the resignation of senior executives, who are taking the fall for the corporation's newsgathering operation failing to maintain the ethical and journalistic standards at the heart of its brand promise.
BBC director-general George Entwistle resigned on Saturday, after only 55 days in the role, holding himself responsible for "unacceptable journalistic standards" on the BBC's flagship current-affairs program, Newsnight, after it failed to verify an accusation it aired against Lord McAlpine, a former Conservative Party treasurer, of child sex abuse in Wales. The BBC's director of news, Helen Boaden, and her deputy, Stephen Mitchell, have also stepped down.
No wonder Chris Patten, chairman of the BBC Trust, is calling the network a "ghastly mess."Continue reading...
More about: Media, BBC, UK, PR, Jimmy Savile, Apologies, George Entwhistle, Mark Thompson, Lord McAlpine, Reputation, TV, ITV, Ethics, New York Times, Rupert Murdoch, News Corp., News International
branding together
Posted by Sheila Shayon on October 29, 2012 11:39 AM

In a defensive and offensive move, two major European media companies, Bertelsmann and Pearson, are combining their book publishing divisions, Random House and Penguin, exponentially increasing their reach and scale in light of prodigious growth from e-books and digital retailers.
"Together, the two publishers will be able to share a large part of their costs, to invest more for their author and reader constituencies and to be more adventurous in trying new models in this exciting, fast-moving world of digital books and digital readers," stated Pearson CEO Marjorie Scardino in a press release.
The merger seals Random House’s leadership as the largest English-language consumer book publisher worldwide, and parent Bertelsmann will have the majority share at 53%. And no, web wags, it won't be called Penguin House or Random Penguin.Continue reading...
More about: Publishing, M&A, Penguin, Random House, Bertelsmann, Pearson, HarperCollins, News Corp., Rupert Murdoch, Digital, E-Books, E-Readers, EL James, Fifty Shades of Grey
brand news
Posted by Shirley Brady on September 6, 2012 08:34 AM

Amazon teases new Kindle Fire devices during NFL kick-off while Kobo unveils new range of "e-readers for everyone."
Albertsons scales back retail operation with store closures.
Andy Roddick retires after U.S. Open loss, as Roger Federer is knocked out and loses world #1 title.
Ben & Jerry's sues over x-rated Ben & Cherry's.
Bentley moves US management team to VW HQ.
Bill Clinton helps seal Barack Obama nomination at DNC convention.
Billabong attracts $700 million bid from Bain Capital.
BP unveils new technology to boost oil production.Continue reading...
More about: Brand News, Amazon, Android, Apple, Bain Capital, Ben & Jerry's, Bentley, Billabong, Bobbi Brown, BP, British Airways, British Fashion Council, Cherokee, Coca-Cola, DC Comics, DNC, Emirates, Facebook, Ford, Giordano's, Google, Green Lantern, Hermes, HootSuite, iPhone, ITC, Kindle, Kobo, Lincoln, Liz Lange, Mars, Motorola, Net-a-porter, News Corp., NFL, Nokia, Pinterest, Qantas, Razr, Salesforce.com, Samsung, Seesmic, Shell, Unilever, US Open, Verizon, VW, Windows Phone, Yahoo, Andy Roddick, Roger Federer, Bill Clinton, Barack Obama, Derrick Rose, Katie Holmes, Kim Kardashian, Rupert Murdoch
brand news
Posted by Dale Buss on July 22, 2012 09:04 AM

Chipotle sales slowdown leads to stock-market plunge.
Kodak risks grow after loss of patent fight.
Samsung passes 10M sales benchmark for Galaxy S3 but iPhone prevails.
Bentley plans SUV.
Cnooc stakes $15B for Canada's Nexen.
DreamWorks buys Classic Media.
Facebook pace of revenue growth closely watched.Continue reading...
More about: Brand News, Apple, Batman, Bentley, Chipotle, Classic Media, Cnooc, The Dark Knight Rises, iPhone, Jack Daniel's, Jamie Dimon, DreamWorks, EMI, Facebook, JPMorgan Chase, Kodak, Maruti Suzuki, Rupert Murdoch, NBC, News Corp., Nexen, Samsung, Smashburger, Time Warner, Toyota, Twitter, Universal, Warner Bros., Yahoo, 5-Hour Energy
trademark wars
Posted by Mark J. Miller on July 6, 2012 03:20 PM

Fox has had a hit for itself in the last few years with its “Glee” franchise that will enter into a whole new phase next season as a few of its regulars have finally graduated and will be moving along to their new lives. Before that happens, though, the show’s producer, 20th Century Fox, will be facing off against somebody who isn’t such a fan of the show: the UK's Glee Club chain of comedy clubs.
Owner Mark Tughan says “he will expose the ‘hypocrisy’ of Rupert Murdoch when a multi-million pound trademark battle gets to court,” according to the Birmingham Post. And he's not joking.Continue reading...
brand news
Posted by Shirley Brady on July 2, 2012 08:45 AM

Apple pays $60M to end iPad trademark dispute in China, looks to secure ipad3.com domain.
Barclays scandal forces out chairman, saying "the buck stops with me."
Bristol-Myers agrees to buy Amylin Pharmaceuticals for $5B in cash, expands diabetes alliance.
Rupert Murdoch will rebrand the Wall Street Journal as WSJ as part of News Corp. split.
AMC parent ends AT&T U-verse TV dispute with long-term agreement, as Dish feud continues.
Applebee's rolls out fresh menu, look and campaign.Continue reading...
More about: Brand News, AB InBev, Accutane, AMC, AMC Networks, Amylin, Apple, Applebee's, AT&T, Banana Republic, Barclays, Beats, BMX, Bristol-Myers Squibb, Citroen, Constellation Brands, Crocs, Diet Coke, Dish Network, Everlane, Facebook, General Mills, Grupo Modelo, Hexbug, Hot Wheels, IBM, Intel, iPad, Laura Ashley, Mars, Mercedes-Benz, Microsoft, NASDAQ, Nestle, News Corp., Pedigree, Pilgrim, Proview, Roche, Samsung, Sindy, Sony, Superman, Tesco, UEFA, Union Pacific, Wall Street Journal, WSJ, Walmart, Wendy's, Xbox, Yahoo, Tom Cruise, Katie Holmes, Rupert Murdoch, Elizabeth Smart, Tiger Woods, Australia, China, India, Mexico, Spain