brand news

In the News: Bangladesh, ABC, Yum! and more

Posted by Dale Buss on May 13, 2013 09:33 AM

In the News

Bangladesh plans to raise pay for garment workers and allow unions.

ABC veteran Barbara Walters announces 2014 retirement as Disney plans to live-stream ABC programming via app and cloud.

Yum! sales in China fall 29 percent in April.

ABB says CEO plans to resign.

Audi outsells BMW brand globally — again.

Bloomberg admits use of its terminals for data snooping.

CBS chief touts TV over digital engagement.

Cisco tries reinvention in tough time.

Danone sets deal to acquire Happy Family brand.Continue reading...

retail

Sears Says 'No Credit? No Problem!' with New Lease-To-Own Program

Posted by Mark J. Miller on May 10, 2013 11:42 AM

Sears hasn’t had an easy time of it in recent years, but neither has its customers. The retailer has been trying out any way it can to create revenue and customer traffic, and its latest plan is a lease-to-own program.

The Associated Press reports that Sears tried out allowing customers to pay in installments for big purchases such as mattresses, home appliances, furniture and electronics in 10 stores last fall and is now introducing the option at all of its 900 locations, making it the first major retailer to have such a program.

Sears began offering layaway only a few years ago during the worst of the recession, but lease-to-own would provide a way to move inventory and bring in revenue simultaneously. For customers in a bind, the lease-to-own programs allows quick access to products, unlike layaway, which needs to be paid off before pick-up. Products need to be worth $280 or more and customers aren’t allowed to sign on unless they are at least 18, can show that they make $1,000 or more a month, and have a Social Security or tax ID number.Continue reading...

social commerce

Target Tag-Teams with Facebook on Shared Deals

Posted by Sheila Shayon on May 8, 2013 06:26 PM

Target Corp’s Cartwheel, released in public beta today, combines social networking and discounts in the retailer’s latest move to lure traffic to its physical stores and away from online rivals. 

As brick and mortar retailers struggle for relevance, fighting the growing trend of “showrooming,” they’re turning to social media to attact consumers with unique deals. Target worked with Facebook for about a year on Cartwheel, whose tagline reads, "A whole new spin on saving," where shoppers can choose from hundreds of deal items such as Target's own Threshold home goods as well as brand goodies like M&Ms candy and Coca-Cola soft drinks. 

The Cartwheel launch includes 700 new offers, and claiming any one generates automatic News Feed posts on Facebook unless the user turns them off.Continue reading...

social commerce

With Cartwheel Beta, Target Tag-Teams with Facebook on Shared Deals

Posted by Sheila Shayon on May 8, 2013 06:23 PM

 

With mobile a big focus for Target CMO Jeff Jones, the retailer recently announced a mobile incubator to come up with apps to reinvent shopping. Fast-forward to today, with the release of Cartwheel in public beta merging social networking and discounts in the retailer’s latest move to lure traffic to its physical stores and away from online rivals.

As brick and mortar retailers struggle for relevance, fighting the growing trend of “showrooming,” they’re turning to social media to attact consumers with unique deals. Target has been working with Facebook for about a year on Cartwheel—tagline: "A whole new spin on saving"—in order to let its customers on Facebook choose from hundreds of deal items such as Target's own Threshold private label home goods as well as brand goodies like M&M's candy and Coca-Cola soft drinks.

The Cartwheel launch includes 700 new offers, and claiming any one generates automatic News Feed posts on Facebook unless the user turns them off.Continue reading...

social commerce

With Cartwheel Beta, Target Tag-Teams with Facebook on Shared Deals

Posted by Sheila Shayon on May 8, 2013 06:23 PM

With mobile a big focus for Target CMO Jeff Jones, the retailer recently announced a mobile incubator to come up with apps to reinvent shopping. Fast-forward to today, with the release of Cartwheel in public beta merging social networking and discounts in the retailer’s latest move to lure traffic to its physical stores and away from online rivals.

As brick and mortar retailers struggle for relevance, fighting the growing trend of “showrooming,” they’re turning to social media to attact consumers with unique deals. Target has been working with Facebook for about a year on Cartwheel—tagline: "A whole new spin on saving"—in order to let its customers on Facebook choose from hundreds of deal items such as Target's own Threshold private label home goods as well as brand goodies like M&M's candy and Coca-Cola soft drinks.

The Cartwheel launch includes 700 new offers, and claiming any one generates automatic News Feed posts on Facebook unless the user turns them off.Continue reading...

e-commerce

eBay Looks to Online Community to Help Fight Sales Tax Legislation

Posted by Sheila Shayon on April 22, 2013 03:41 PM

Back in 1994, when Amazon was just a book seller, online sales tax was a thought as far away as standard same-day delivery. But today, the biggest online retailer and its constituents—eBay, Etsy, Walmart—are keeping states from collecting billions of dollars in tax revenue, and they aren't too happy about it. 

According to the National Retail Federation, 45 states lose a combined estimated $24 billion annually from unreported internet purchases. In turn, the Marketplace Fairness Act—legislation that would force online merchants to collect sales tax for America's approximately 9,600 state and local taxing authorities—was recently approved by the US Senate. While e-commerce giants like Amazon and Walmart support the bill, others like eBay, which have large communities of sellers, are fighting back against the mandate. 

eBay CEO John Donahoe is reportedly sending emails to the site's 40 million users asking them to email Congress and let them know that the Marketplace Fairness Act is actually unfair to online small business owners, and places an inordinate amount of burden on sellers, who should be exempt.Continue reading...

brand news

In the News: Coca-Cola, J.C. Penney, Twitter and more

Posted by Dale Buss on April 16, 2013 09:59 AM

In the News

Coca-Cola posts lower net and unveils U.S.-bottler deal.

JCPenney buys time with credit line.

Twitter seeks deals with NBC and Viacom for high-quality video content.

A&W plans to move upscale and test fast-casual concept.

Amazon targets older consumers with new store.

Apple dominates in best-paid executives as board retains Jobs deputies.

BMW will debut EV brand Zinoro in China in early 2014.Continue reading...

brand news

In the News; AB InBev, GE, PepsiCo and more

Posted by Dale Buss on April 8, 2013 09:02 AM

In the News

AB InBev reachedtentative agreement with the U.S. Department of Justice over its disputed $20.1 billion acquisition of Mexican brewer Grupo Modelo, which faces inquiry over Mexico worker deaths.

GE to buy Lufkin for $3 billion in oil-and-gas-industry play.

PepsiCo seeks to patent novel high-protein nutrition beverages.

Adidas stops controversial sale of t-shirts around injured Louisville player Kevin Ware.

AOL CEO Tim Armstrong to be honored for pro-women Makers series.

Apple's former advisor to Steve Jobs admits brand screwed up iPhone naming system.Continue reading...

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