brand bites
Posted by Abe Sauer on April 15, 2011 12:00 PM
Decline of Western Civilization, Entry #466: Rebecca Black hits 100 million YouTube views.
Decline of Western Civilization, Entry #319: JeanPants underwear.
Decline of Western Civilization, Entry #623: Toletta, the world's first premium toilet seat cover.
Decline of Western Civilization, Entry #789: Baby served tequila at Applebee's.
Decline of Western Civilization, Entry #812: Toddler served sangria at Olive Garden.Continue reading...
More about: Brand Bites, Air France, Capital One, DirecTV, Funny or Die, NHL, Nokia, Pampers, PNC Bank, Rugged Bear, Sesame Street, Smart Car, T-Mobile, Wonder Bra, YouTube, Alex Ovechkin, George Takei, Joan Rivers, Jon Bon Jovi, Kobe Bryant, Patty Duke, Rebecca Black, Advertising, China, Japan
viral buzz
Posted by Shirley Brady on April 15, 2011 11:30 AM
Those wags at T-Mobile in the UK have moved on from flashmobs to lookalikes — royal lookalikes.
The upcoming nuptials of Prince William and Kate Middleton inspired the brand's marketers to come up with the above made-for-viral video — a spoof of not only the royal family, but that wedding video — as released today and teased all week.
T-Mobile UK also just released what it's claiming is the first ever 3D time-lapse film, created by Paul WS Anderson, director of Resident Evil: Afterlife.Continue reading...
More about: T-Mobile, Royal Wedding, Viral Marketing, Branded Entertainment, Content, Mobile, Prince William, Kate Middleton, Deutsche Telekom, Tribal DDB, Paul WS Anderson, Mobfilm, Lady Gaga, Vibrant Media
mobile commerce
Posted by Sheila Shayon on April 14, 2011 02:00 PM
Barcode scanning increased 800% in one year. No wonder AT&T is eager to own a bigger piece of that business.
Having joined forces on a mobile payment network with Verizon and T-Mobile, AT&T recently beefed up its mobility offering for enterprise customers via a partnership with Austin, TX-based startup Digby.
Now, AT&T is spreading the word that it's ready and able, with Digby's help, to create mobile commerce websites and rich applications leveraging barcodes.Continue reading...
brand news
Posted by Dale Buss on April 14, 2011 09:00 AM

Banks probed over possible rate manipulation, while NYT looks at dearth of prosecutions in financial crisis.
Bing and Google gain search engine market share as Yahoo fades.
BlackBerry's Playbook tablet critiqued by WSJ, NYT and USAT.
BP and Rosneft extend deadline for a deal.
BRICS demand global monetary shake-up, greater influence.
GE, Coca-Cola and IBM see promise in water business.Continue reading...
More about: Brand News, AT&T, Bing, BlackBerry, BP, Coca-Cola, GE, Glencore, Google, GroupMe, IBM, Mazda, McDonald's, News Corp., Newsweek, NHL, P&G, PlayBook, Power Balance, Rosneft, Spotify, T-Mobile, Tepco, TIME, TrueCar, Unilever, YouTube, Zipcar
brand news
Posted by Dale Buss on March 30, 2011 09:00 AM

ABC finds that Dancing With the Stars rates — ahead of President Obama’s Libya speech.
Aldi thrives in opening urban locations in the U.S.
Amazon beats rivals into the cloud.
Apple’s iPad could one day be charged by the human heart.
AT&T sees 4G issues, girds for T-Mobile deal scrutiny.
BP is making death settlements in the Gulf oil spill beginning at $8 million per person.Continue reading...
More about: Brand News, ABC, Aldi, Apple, AT&T, BP, CBS, Cephalon, Coca-Cola, Dancing With the Stars, Denny's, Fanta, Fiat, Honda, InterContinental Hotels, iPad, J&J, NFL, Nokia, President Obama, Swatch, T-Mobile, Unilever, Valeant, Vaseline, Japan
brand news
Posted by Dale Buss on March 29, 2011 09:00 AM

BP reviewed by US prosecutors for potential manslaughter charges.
British Airways cable crew vote for new round of strikes.
News Corp. and Vevo are in talks about the future of Myspace.
AT&T/T-Mobile merger "hurdle must be high," writes the New York Times in an op-ed.
Eminem lawsuit could change how digital revenues get shared with artists.
Grameen Bank head Muhammad Yunus fights move to get him to step down.Continue reading...
More about: Brand News, Apple, AT&T, BP, British Airways, Dawn, Elle, Flixster, Grameen Bank, Hearst, iPad, Lagardere, Lenovo, Madonna, Myspace, News Corp., P&G, Pret a Manger, Qatar Airways, T-Mobile, Time Warner Cable, Vevo, Warner Bros., Ireland, Financial Services, Banks, Muhammad Yunus
brand news
Posted by Shirley Brady on March 28, 2011 06:00 PM

Amazon is expected to announced "online media locker" on Tuesday.
Apple's iPad 2 sells out internationally.
EBay is acquiring GSI Commerce for $2.4 billion, intensifying its e-commerce rivalry with Amazon.com.
Facebook depression seen as a new risk for teens.
IBM's Watson has a new job.
Japan's latest quake-related bad news: Radiation has been found outside nuclear reactor, signaling meltdown.Continue reading...
More about: Brand News, Amazon, Apple, AT&T, eBay, Facebook, GSI Commerce, Harry Potter, IBM, Japan, Lady Gaga, Proenza Schoeler, Sprint, T-Mobile, Target, Twitter, Warner Bros., Watson, Jack Dorsey
brand news
Posted by Shirley Brady on March 22, 2011 06:00 PM

Amazon Appstore for Android goes live (despite Apple lawsuit over its name) with free Angry Birds Rio download.
AOL reportedly shutters 30 of its web brands to fold into existing Huffington Post verticals.
Firefox 4 passes 1 million downloads in less than three hours, in race to beat Internet Explorer 9's 2 million in two days and eventual 25 million downloads.
Google loses $125 million Google Books settlement.
Howard Stern is suing Sirius XM over compensation.
HSBC is reportedly eyeing a $22 million CEO paycheck this year.Continue reading...
More about: Brand News, Amazon, Angry Birds, AOL, Apple, AT&T, Firefox, Google, Howard Stern, HSBC, Huffington Post, Internet Explorer, JPMorgan, NBC, Sirius XM, Sprint, T-Mobile, Zicam, Paul Reiser