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brand news

Brands to Watch: Disney, Facebook, Google

Posted by Shirley Brady on October 26, 2010 06:30 PM

Brands to Watch

Barnes & Noble introduces a color version of its Nook e-reader with Google Android OS.

Disney and Time Warner Cable will experiment with TV Everywhere (Internet TV behind a paywall for TWC subscribers) with the next installment of ESPN's Monday Night Football.

Facebook and MySpace asked by Sen. Jay Rockefeller, the Democratic chairman of the Senate Commerce Committee, to detail how they safeguard user information.

George Foreman expands with Healthy Cooking line.

GlaxoSmithKline agrees to pay $750 million fine for bad products.

Google CEO Eric Schmidt apologizes for Street View privacy flap.Continue reading...

brand news

Brands to Watch: Apple, Citi, Facebook

Posted by Shirley Brady on October 18, 2010 06:00 PM

Brands to Watch

Apple's quarterly profits (up 70% on iPad and iPhone sales) put company in running to become largest U.S. public company, while CEO Steve Jobs casts a hex on rivals' tablets.

Bank of America will resume foreclosures.

British Airways dispute with Unite cabin crew union may be resolved soon.

Citigroup beats Wall Street projections, begins legal battle over EMI buyout.

Clearwire is bringing 4G to major U.S. cities with Sprint, Comcast and Time Warner.

Discovery Channel's Mythbusters lands a cameo from President Obama.

Domino's adds sound to online Pizza Tracker tool.

Facebook vows to keep applications from divulging users' personal information.Continue reading...

brand news

Brands to Watch: BP, HP, Twitter + more

Posted by Shirley Brady on September 2, 2010 06:00 PM

Geico and T-Mobile prepare customers in Northeast US for Hurricane Earl.

Google will continue to provide search functions on AOL's websites in a new five-year deal.

Google Maps sponsored icons intrigue brands as new geo-advertising opportunity.

HP trumped Dell for 3Par, as the WSJ ponders what all the fuss was about in the first place.

Lehman Brothers bank units face sale or closure.

News Corp. CEO Rupert Murdoch sees global economy in turmoil.Continue reading...

brand news

In the News: Apple Sparks Rivals Into Action

Posted by Dale Buss on September 2, 2010 09:00 AM

* Apple's plan to offer 99-cent TV-show rentals is "getting limited support from media companies," reports the Wall Street Journal. Amazon cut the price of some TV show downloads to 99 cents in response, while Apple's partnership with Netflix is seen as a sign the DVD rental company may weather a shift to Web video that is challenging others. Sony is also launching a digital-music service to compete with iTunes.

* Allergan settles Botox allegations with the federal government for $600 million

* Burger King may need a new brand strategy rather than just another new owner, as suitors start to circle.

* Chrysler posts August sales gain, but every other major automaker sees sales slide in comparison with last year’s robust “cash-for-clunkers” campaign.

* Discovery Channel gunman James Lee told NBC mid-hostage-taking that he picked up pointers from Mythbusters.

* General Motors, which is making the Chevrolet Volt, is trying to trademark the expression "range anxiety."Continue reading...

brand news

In the News: Tiger Woods, Starbucks + more

Posted by Dale Buss on August 20, 2010 09:00 AM

General Motors hires Chris Perry, Hyundai’s marketing chief, to head its needy Chevrolet division. The move shows GM CMO Joel Ewanick shoring up his team as he taps a key hire to market Chevy, the most important brand at his new company.

Starbucks' sales figures for Via coffee brand come under scrutiny.

Tiger Woods' sagging performance impacts PGA and golf sponsors as TV viewership slumps.

BP may be able to shield itself from suits under a proposal for the $20-billion Gulf of Mexico oil spill compensation fund.Continue reading...

brand news

In the News: Brandchannel is Back Up + more

Posted by Dale Buss on August 13, 2010 11:00 AM

(Warning: that coffee on the right may be cold — this is coming to you late due to technical issues this morning. Thanks for your patience!)

Apple’s charter iAd advertisers are happy with early results.

U.S. cable operators Comcast and Time Warner Cable and competitor Verizon are racing to develop iPad apps.

Facebook stands to garner nearly $1.3 billion in advertising worldwide this year, about double last year, says a new outside study.

GM's incoming CEO Dan Akerson is known as a "pragmatic leader" whose relationships with Wall Street and enthusiasm were keys to his getting the nod to replace Ed Whitacre Sept. 1. He also isn’t expected to disrupt the momentum of new CMO Joel Ewanick.

HP’s latest headache: a bribery probe by the U.S. Dept. of Justice.Continue reading...

brand news

Brands to Watch: Google, Verizon, Bio-Bug and BlackBerry

Posted by Shirley Brady on August 5, 2010 06:00 PM

The FCC calls off network neutrality talks as Google and Verizon deny a New York Times report that they're in "secret talks" about a unified tiered approach to online bandwidth management, although the FT hears that such an agreement is indeed imminent.

GM dangles a lifetime warranty for its Opel and Vauxhall brands to European car-buyers (the continent's first such offer) — "lifetime" meaning up to 100,000 miles, that is. GM CEO Ed Whitacre, meanwhile, says he welcomes an IPO to shake "Government Motors" nickname while Ford receives a new federal loan guarantee.

Add Lebanon to the list of countries contemplating a BlackBerry blackout over security concerns, with Saudi Arabia's ban taking effect tomorrow — although 11th hour talks are under way. Bloomberg reports that U.S. and Canadian government officials are now involved in Research in Motion's talks with skittish foreign governments, with the BBC noting that U.S. Secretary of State Hillary Clinton will discuss the BlackoutBerry crisis with the UAE.

BP finished pumping cement into its damaged Gulf of Mexico oil well to seal it off.

News from Chevrolet, Adobe, Pfizer and more after the jump.Continue reading...

brand news

Radio Shack Rolls With Lance Armstrong

Posted by Shirley Brady on May 27, 2010 08:16 AM

Unphased by doping claims, Radio Shack rolls out new Lance Armstrong spot (above).

J&J faces Congressional hearing today over children's medicine recall as new questions arise.

Coca-Cola's FIFA World Cup trophy tour winds down, attracts record crowds.

Ford adds stock quotes, horoscopes and movies to in-car Sync app.

Pepsi's new brand challenge: think small.Continue reading...

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