Posted by Johnny Trinh on June 8, 2012 04:30 PM
Our most-read blog posts of the week:
#1 Twitter's New Logo Takes Flight
#2 I (Blank) New York: Iconic Campaign Gives Its Heart Away
#3 Lady Gaga Gets Ready to Unveil Little Monsters Social Network
#4 Kellogg's Aims to Make Today Great with Refreshed Verbal and Visual Identity
#5 Penney Wise, Pound Foolish? JCPenney Backpedals on Confusing Pricing Strategy
#6 Is Chevy's "Night Swimming" Ad a Worthy Successor to VW's "Pink Moon"?
#7 Snow White and the Huntsman: Disney's Snow White No Longer the Fairest of All?
#8 Nike's Air Yeezy II is Selling for $80K on eBay and It's Not Even Out
#9 Tide Makes Real Video Per Fake Onion Column About Fake Tide Video
#10 Chanel's Little Black Jacket Exhibition Opens in New York
week in review
Posted by Michael Waltzer on June 1, 2012 04:30 PM
Our most-read blog posts of the week:
#1 Even if Jeremy Lin Leaves the Knicks, "Linsanity" Is All His
#2 Unilever Encourages Brits to Recycle Those Millions of Tea Bags
#3 Snapple Tables Its Brand for NBC's America's Got Talent
#4 Pure Genius: What Won't Richard Branson Slap the Virgin Brand On?
#5 UEFA EURO 2012 Expands Digital and Social Outreach to Engage Fans
#6 Banana Republic Aims to Maintain "Mad Men" Mojo with Trina Turk
#7 Penney Wise, Pound Foolish? JCPenney Backpedals on Confusing Pricing Strategy
#8 Men in Black 3 Product Placements: MIB Re-Team With Ford Taurus & More
#9 Can Popchips Wipe Slate Clean with Cause Marketing?
#10 Serendipity 3 Lands Guinness World Record for Priciest Burger (for a Cause)
week in review
Posted by Johnny Trinh on May 4, 2012 04:33 PM
Our most-read blog posts of the week:
#1 Ford Reintroduces Itself With No-Name, No-Logo "Go Further" Campaign
#2 Hello Brooklyn: Jay-Z Designs Brooklyn Nets Logo
#3 Popchips Minority Owner Ashton Kutcher in Trouble for Minority Portrayal
#4 Pepsi Kicks Off "Live for Now" Global Campaign with Nicki Minaj
#5 Lululemon Downplaying the Lulu to Keep From Turning Into a Lemon
#6 Kashi GMO Flap Stirs Debate on "Natural" and "Organic"
#7 Ford Aims to "Go Further" Than Logo-Free Consumer Campaign
#8 Nook vs. Kindle: Microsoft Picks a Side the e-Reader Battle
#9 Apple Brand is Now Chinese to the Core
#10 Pearson Brand Gets Failing Grade in New York
week in review
Posted by Michael Waltzer on April 13, 2012 04:30 PM
Our most-read blog posts of the week from bald Barbie to Celebrity Wines and more:
#1 Barbie Brand Goes Bald and Political
#2 Coca-Cola Invests $2 Million to Help Break the Glass Ceiling
#3 London 2012 Watch: Tube Map Honors Olympic Legends
#4 Celebrity Wines Now Meaningless
#5 May the Force Tag With You: Brisk Connects Star Wars Fans to Xbox Kinect
#6 Google Forces Youtube Account Linking
#7 Auto Brands Show Off a Fleet of New Models to Curious New Yorkers
#8 Will Ikea 'Snap a Napper' Facebook Stunt Lead to Separate Beds?
#9 Ford's "Escape Routes" on NBC Brings Social TV to Branded Entertainment
#10 TKony 2012: A Civic Lesson in Marketing and Activism
week in review
Posted by Johnny Trinh on April 6, 2012 04:02 PM
Our most-read blog posts of the week include our look at branded April Fool stunts, Trayvon Martin trademark jockeying and more:
#1 April Fool's Brand Pranks: Google, YouTube, Virgin, Honda, Sony, Toshiba & more
#2 Trayvon Martin's Mother is Smart to Apply for Trademark for Her Son's Name
#3 Report: Nielsen Defines the Socially Conscious Consumer
#4 With Facebook Timeline Looming, Brands Need to Be More Responsive
#5 The Impact of FCC Suing AT&T in Deaf Relay Services Scam
#6 Starbucks Not the Only Brand Using Crushed Bugs for 'Natural' Coloring
#7 London 2012 Watch: Tube Map Honors Olympic Legends
#8 H&M Taps Into Storytelling with High-End Retail Spin-Off: & other stories
#9 Hitler In Advertising: Shockingly Unoriginal
#10 Take This Lollipop Spooks Facebook Users
week in review
Posted by Michael Waltzer on March 30, 2012 04:01 PM
Our most-read blog posts of the week:
#1 Starbucks Not the Only Brand Using Crushed Bugs for 'Natural' Coloring
#2 Trayvon Martin's Mother is Smart to Apply for Trademark for Her Son's Name
#3 Hitler In Advertising: Shockingly Unoriginal
#4 Nissan Piques (and Peeks) Curiosity for 2013 Models at New York Auto Show
#5 Skittles Becomes a Symbol of Trayvon Martin Shooting Protests
#6 Cornucopia of Hunger Games Products Ever in Retailers' Favor
#7 As Mad Men Returns, Misty-Eyed Mad Ave is Eager to Reminisce
#8 The Muppets Strike Back at Goldman Sachs
#9 Jamba Juice Shakes Up Brand
#10 Banking on Social Media: The Financial Services Brands That Get Social
week in review
Posted by Michael Waltzer on March 23, 2012 04:30 PM
Our most-read blog posts of the week:
#1 Skittles Becomes a Symbol of Trayvon Martin Shooting Protests
#2 Doritos Gets Jacked Up at SXSW
#3 Social Notworking: Read Interbrand's New Report on the Corporate Digital Divide
#4 Glock Misfires With Lifestyle Apparel Line
#5 Is Apple A Secret Rush Limbaugh Advertiser?
#6 Lionsgate Aces the Selling of “The Hunger Games”
#7 Hitler In Advertising: Shockingly Unoriginal
#8 Mondelēz, Mondelēz: Kraft Employees Name Soon to Be Spun Off Snacks Unit
#9 PepsiCo Spurs Digital-Marketing Innovation in Brazil and India
#10 Jeremy Lin and Volvo Tie the Knot
week in review
Posted by Michael Waltzer on March 16, 2012 04:25 PM
Our most-read blog posts of the week, from Spanx to Taco Bell:
#1 Spanx Founder Sara Blakely: The Youngest Self-Made Rebel Billionaire
#2 Rainbow Connection: Apple's Tie-Dye Logo Peek Sparks Speculation
#3 American Express Promotes Twitter Sync at SXSW with Jay-Z
#4 Goldman Sacked: What Companies Can Learn From Goldman Sachs Exec NYT Resignation
#5 Linsanity Cooling, Jeremy Lin Eyes China Deals
#6 American Apparel Gets a Leg Up From George Soros
#7 Brands Tap Into NCAA March Madness
#8 Is Apple's New iPad Resolutionary Enough to Drive Sales?
#9 Huggies Makes Amends with Dads After Flunking Facebook 'Test'
#10 Taco Bell's Doritos Locos Tacos Arrive with TV Spots, Augmented Reality Twitter