Posted by Michael Waltzer on July 12, 2011 05:30 PM
As a Marine, what's the best way to get a date with a hot celebrity to the Marine Corps Ball? Apparently all you have to do is just ask.
The above video, posted on a YouTube channel dubbed GoWithMeMila on June 7th, and attracting more over 800,000 views already, is going viral. It features Sgt Scott Moore from the 3rd Battalion 2nd Marines in Musa Qala, Afghanistan, with a proposal for That 70's Show TV star turned movie actress Mila Kunis.
Wearing all the gear he could get his hands on, and with a suave style, he asks Mila to the Marine Corp Ball on November 18th, in Greenville NC. Does she accept?Continue reading...
Posted by Michael Waltzer on July 11, 2011 05:30 PM
If comic book, animation and movie fans were excited by the first look at the posters and trailers for The Adventures of Tintin that were released in May, then their heads may have exploded today.
Ahead of the upcoming San Diego Comic-Con, Paramount and Columbia Pictures today released the first full-length trailer for the upcoming Steven Spielberg-directed and Peter Jackson-produced film, showing more of the animated effects than before. It's already got fans (and pros) buzzing about how to describe the animation.
Posted by Abe Sauer on July 8, 2011 01:00 PM
Viewed nearly 1.5 million times, the above "Ape with AK-47" video is in fact a viral ad for the upcoming 20th Century Fox film Rise of the Planet of the Apes.
The vid, which claims to be from the 20th Century Fox Research Library, was uploaded on the movie's official YouTube channel, and links to an "Apes Will Rise" iTunes app: "Are you smarter than an ape? Challenge yourself with this memory test/iPhone app designed by scientists and tested on apes."
But is featuring Africans handing an ape an AK-47 really the best idea for a viral — let along a major media conglomerate?Continue reading...
Posted by Michael Waltzer on June 29, 2011 05:30 PM
Trending on YouTube, in what is still a mystery to many, is the above video of a seagull stealing someone's GoPro camera and then flying around with it in Cannes, France.
You can see the view of down below as the bird carries the camera in flight for a few seconds, and then drops it off on a "castle wall" the owner of the video had to find. The owner posted this one and only comment - "Seagull stole my video camera in Cannes France. I found it on the castle wall, where I had to climb."
Conveniently, the camera's purported owner was attending the Cannes advertising festival. Is it an elaborate stunt to create a viral hoax?Continue reading...
Posted by Michael Waltzer on June 28, 2011 05:30 PM
We recently noted Greenpeace's campaign against Mattel's Barbie and Ken characters (the charge: over-packaging, too much pink and not enough green — as in sustainable packaging.)
Continuing its assault on brands by turning their marketing against them, Greenpeace has just launched a rebellion against VW, spoofing its popular Super Bowl 2011 spot "The Force" in a viral video campaign that confronts a lookalike Darth Vader Kid with other kids, dressed as good guys and Jedi characters from Star Wars — a way to hold up the brand on Greenpeace's charges of CO2 infractions.Continue reading...
week in review
Posted by Michael Waltzer on June 24, 2011 05:45 PM
Our most-read blog posts of the past week include "The Golf Boys," Heineken, Rob Zombie and his Woolite Commercial, and more:
#1 Viral Video Watch: The Golf Boys
#2 American Fashion Takes Off in Europe
#3 Heineken Sees Payoff From Digital Strategy
#4 FDA’s Graphic New Cigarette Warnings
#5 Current Hoists New Logo and Hope for Keith Olbermann
#6 Rob Zombie Directs Scariest Woolite Commercial Ever
#7 London Olympics Ready to Battle Ambush Ads
#8 MINI Woos Porsche Drivers With Sporty Two-Seater Coupe
#9 Volkswagen Invites Fans to Write the Next Chapter
#10 Banana Republic Goes Mad for Mad Men Again
Posted by Michael Waltzer on June 22, 2011 05:30 PM
What can one shaving brand (Gillette) do with 3,000 litres of paint, 2,800 square meters of field, 1,000 litres of foam, laser-guided robots and Roger Federer? Give the tennis star the biggest (and if not closest, certainly most unique) shave of his life.
Knocking on 90,000 hits since Gillette UK posted the video as a Wimbledon kick-off viral clip, the brand recreated Federer's face in a giant field in London. After the paint went on, foam was sprayed on his beard area, and then mowed off, followed by a giant Gillette razor. The Facebook stunt was green in more ways than one: the paint used was 100% biodegradable, and the foam used was also non-toxic and biodegradable.Continue reading...
Posted by Michael Waltzer on June 22, 2011 09:30 AM
The new music video parody (of Lady Gaga's Born This Way) by Weird Al Yankovic has racked up more than one million views in a day, timed to his new album, Apocalypse, which was released this week.Continue reading...