china breaking
Posted by Abe Sauer on December 21, 2012 12:01 PM

China is the second latest economy in the world, every significant brand's future is impacted by its growth (or collapse!); but who's got the time?! A weekly potpourri of ten reads that will make you look like a keen China observer during any conversation about China.
This week, Iron Man, Disney's Luck 8, Adidas woes, fake Hello Kitty, KFC woes, Brand Beijing, Cadillac’s China ambitions, when a VW Jeets is a Santana, memes of the year and more.Continue reading...
week in review
Posted by Michael Waltzer on December 14, 2012 04:45 PM
Our most-read blog posts of the week:
#1 Let There Be Fight: University of California Logo Outrage Continues
#2 Cisco Replaces "The Human Network" With "Tomorrow Starts Here"
#3 Pup Gear: MINI and SPCA NZ's Driving Dogs Steer Their Way Into Your Heart
#4 Fiat 500e: The 'Environmentally Sexy' Electric Car
#5 Nike Digital Moves: Nike+ FuelBand Invites Fans, Developers to Come Out and Play
#6 One Pound Fish Man: Building a Personal Brand From a Market Stall in London
#7 The Straight Poop on Thailand's Five-Star Elephant Dung Coffee
#9 Target CMO: Content and Mobile Matters More Than Campaigns
#10 Aston Martin Gears Up for 100th Anniversary With Centenary Logo
week in review
Posted by Michael Waltzer on December 7, 2012 04:30 PM
Our most-read blog posts of the week:
#1 OMG! Citibank India Promotes E-Commerce Brands With Online Mega Sale
#2 Kodak CEO Outlines Path to Emerging from Bankruptcy in 2013
#3 Australia Now Selling Shocking Cigarette Unpackaging in World First Roll-Out
#4 Donald Trump Defends His Brand (and Tweets)
#5 Starbucks Smells the Money With 3,000 New Locations - and $450 Gift Card
#6 Why Tesco's Fresh & Easy US Chain Failed
#7 Can AOL Call Itself the Brand Company Without a Chief Marketing Officer?
#9 Heineken Wants More US Beer Lovers Flipping Their Lids
#10 P&G Opens Singapore Water-Purification Plant to "Save One Life Every Hour"
week in review
Posted by Michael Waltzer on November 30, 2012 03:48 PM
Our most-read blog posts of the week:
#1 Walmart's Biggest Black Friday Marred by Labor Dispute
#2 Have a One Direction Black Friday at Band's NYC Pop-Up
#3 Kraft Plans to Make JELL-O Cool with a New Generation
#4 Greenpeace Targets Zara in Global Detox Campaign
#5 What's in a Name? For Gilda's Club at 17, Confusion and Uproar Over Branding [Updated]
#6 Victoria’s Secret, Revealed: Good Old-Fashioned Media Savvy
#7 Social Marketing for Brands: Tweet Smarter, Not Harder [Infographic]
#9 McDonald's New CEO's Challenge: Remix Old Favorites, Entice With New Items
#10 Sprint Interactive Cinema Experience Reveals What Androids Dream
week in review
Posted by Michael Waltzer on November 16, 2012 04:16 PM
Our most-read blog posts of the week:
#1 The Halo Effect: Halo 4 Sets Records with Movie-Style Release
#2 BMW, in a First, Shares Its Logo and Design Chops with Other Brands
#3 It's the Journey That Matters: Coca-Cola Opens Up With Story-Based Web Refresh
#4 Starbucks Blows Up Logo for Holiday Collection with Rodarte
#5 Kriss and Tell: Why Gun Brand Went All In With Paula Broadwell as Firearm Model
#6 It's Cher vs. Hair as Donald Trump Protest Ropes in Macy's
#7 Jawbone is Coming After Nike’s FuelBand - and Your Innermost Thoughts
#9 Product Placement Watch: Target and Neiman Marcus Taking Over ABC's Revenge
#10 Walmart Hikes Employee Healthcare Costs as Papa John's Math Challenged
week in review
Posted by Michael Waltzer on November 9, 2012 04:30 PM
Our most-read blog posts of the week:
#1 Pepsi MAX Uncle Drew, Part Deux, Goes Viral [Updated]
#2 Coca-Cola Launches Happy Places Photo-Sharing App
#3 Lance Armstrong Doping Fiasco: Even Non-Sponsors are Suing
#4 Santa Goes Mobile: Walmart and Mattel Test Virtual Toy Store in Canada
#5 The Kraft, Mondelez Dilemma: Which Brands to Trim, Which Brands to Boost?
#6 Storm Brewing Over Naming Weather as Athena Bumps Sandy From Radar
#7 Are Consumer Brands Losing Their Mojo to Store Brands?
#9 AB InBev Woos Beer-Drinkers With Crowdsourced, Locally Developed Bud Flavors
#10 Californians Go to the Polls on Prop 37 GMO Labeling Battle
week in review
Posted by Michael Waltzer on November 2, 2012 04:30 PM
Our most-read blog posts of the week:
#1 Taco Bell Cheers Giants World Series Win with Free Doritos Locos Tacos
#2 Salesforce Social Marketing Cloud Bursts as Radian6, Buddy Media Hit Storm
#3 James Bond Product Placement Exec Assures Fans There's No 007 Uh-Oh in Skyfall
#4 IKEA Sustainability Platform Takes a 'Next Big Step'
#5 Starbucks Powers Up with Duracell Wireless Charging in Boston
#6 She's Gotta Have Fit: Honda Designs Pink Car for Women
#7 Google Defies Hurricane Sandy, Hosts Virtual Nexus Launch
#9 P&G Turns 175 With Dive Into the Archives
#10 Coke Zero Turns Commuters Into 007 for a Shot at Skyfall Tickets
week in review
Posted by Michael Waltzer on October 26, 2012 04:30 PM
Our most-read blog posts of the week:
#1 In China, Everyone From KFC to Short People Hanging Hopes on Jeremy Lin
#2 Progressive Launches "Dress Like Flo" Halloween How-To Tips
#3 Apple Trying Too Hard to Impress China with Gangnam Style Beijing Store Opening
#4 Coke Zero Turns Commuters Into 007 for a Shot at Skyfall Tickets
#5 Apple Thinks Small With iPad Mini Launch
#6 Tim Tebow Blesses, Trademarks Tebowing
#7 Starbucks Expands to India With Mumbai Flagship Opening
#9 Watch TED’s 2012 Ads Worth Spreading Winners
#10 Nike on Cusp of Record-Breaking Sponsorship Deal with Manchester United