week in review

Top 10 Stories of the Week: From Kmart to Twitter and more

Posted by Johnny Trinh on November 29, 2013 03:32 PM

Our most-read blog posts of the week:

#1 Are Kmart Execs 'Shipping' Their Pants Over Reaction to 'Show Your Joe' Ad?

#2 Target Sees Headaches in Canada, Creates Headaches with New Website

#3 Green Mountain Touts Keurig 2.0 System to Vanquish K-Cup Copycats

#4 Unilever Looks to Shine Goodwill On All with New Sustainability Campaign

#5 Patagonia's Anti-Shopping Sentiment Intact for Off-Beat Black Friday Promo

#6 Air New Zealand Takes Passengers on an Epic Journey to Middle-Earth

#7 Walgreens Hits Net-Zero at New, Sustainable Store in Chicago

#8 Goldie Blox Builds Dream Scenario with Viral Video, Shot At Super Bowl

#9 All the News You Can Drink: NBA, Diageo Link Up, Amazon Liquor, Bacardi Celebrates the Struggle and more

#10 Twitter Has an Identity Crisis, and It Could Undermine Its Future Success

week in review

To 10 Stories of the Week: From H&M to Under Armour and more

Posted by Michael Waltzer on November 22, 2013 04:30 PM

Our most-read blog posts of the week:

#1 Here Comes COS: H&M Readies to Introduce Upscale, Artsy Sibling to US

#2 More Layoffs—and New Life—for Fab.com Defects

#3 British Airways Gets Interactive with New Plane-Spotting Campaign

#4 World Toilet Day Seeks to Close the Lid on Billions' Lack of Sustainable Sanitation

#5 Holiday Ads 2013: Brands Tap Celebrities, Award-Winning Animators for Over the Top Ads

#6 Van Damme Stands Tall—and Wide—In Slick Stunt on Viral Volvo Video

#7 Gap Gets Praise for Culturally-Inclusive Holiday Campaign

#8 Starbucks Can’t Stop Charbucks, but Kraft Holds Cracker Barrel Back in Brand Name Battles

#9 JCPenney Heads Into Holiday Shopping Season with Sales Gain, Cheapest Pants in Town

#10 Under Armour Looks to Take a Bite Out of FuelBand Success with MapMyFitness Acquisition

week in review

To 10 Stories of the Week: From Philips to J.Crew and more

Posted by Michael Waltzer on November 15, 2013 04:30 PM

Our most-read blog posts of the week:

#1 Pixel by Pixel, Philips Reveals a New Logo and Brand Direction

#2 With a Little Help From its Friends, Philips Reveals New Logo and Tagline

#3 Heavy Metal: GE Brings Compressorhead Robot Band to NYC for Free Concert

#4 1111 Equals $5.75 Billion as China Sets Singles Day Online Sales Record

#5 Coke Puts Its Best Foot Forward in World Cup Promotion

#6 Victoria's Secret Brings Tech to the Runway with 3-D Printed Angel Wings

#7 It Just Cost Starbucks $2.7 Billion to Take Back Its Packaged Coffee Biz

#8 Adidas Aims to Samba Into Soccer Fans' Soles Ahead of 2014 World Cup

#9 Mattel Localizes Barbie for Education-Focused China Market

#10 J.Crew Crosses the Pond in Search of Brits with Fat Wallets

week in review

To 10 Stories of the Week: From TOMS to Tesco and more

Posted by Michael Waltzer on November 8, 2013 04:30 PM

Our most-read blog posts of the week:

#1 TOMS Puts Socially-Conscious Goods on Display in New Marketplace

#2 China Swim Star Sun Yang Humiliates Sponsor Hyundai in Porsche Blunder

#3 Nike, Disney Rule Brand Engagement on Instagram, Tumblr

#4 Brew This: Kraft Plans to Test Packaged Coffee with McDonald's

#5 SodaStream Plans to Come Back and Squirt Coke, Pepsi in Super Bowl

#6 Abercrombie Tries to Right Itself While Lululemon Keeps Running Into Walls

#7 Hells Angels Are Ready to Ride Over Young Jeezy Trademark Infringement

#8 Brands Get Hairy for Movember and Men's Health Awareness

#9 Harley-Davidson Slims Down and Shapes Up for Global Expansion

#10 Tesco to Deploy Face-Scanning Screens in UK Gas Stations to Serve Better Ads

week in review

Top 10 Stories of the Week: From Lebron James to Red Bull and more

Posted by Michael Waltzer on November 1, 2013 04:30 PM

Our most-read blog posts of the week:

#1 LeBron James Teams With Old Pals Nike and Samsung for NBA Season Opener

#2 Sheer Nerve? Lululemon Targets Local Dallas Charity for No Apparent Reason

#3 Post-Recall, Chobani Touts All-Natural Greek Yogurt Quality in New Campaign

#4 Team USA Kicks Off Road to Sochi With Brand Sponsors in NYC's Times Square

#5 Best Buy's Strategy to Combat Showrooming? Embrace It

#6 In China, Under Armour Looks to Brand the Workout Experience

#7 Starbucks Launches Teavana Cafe as it Looks to Brew More Profit from Beverages

#8 A Very Branded Halloween: From Ghoulish Oreos to Domino's Box-O'-Lantern

#9 All the News You Can Drink: Jack Daniel’s Bottle Battle, Johnnie Walker Wears Gold, Molson's Weather Intuition and more

#10 Red Bull, Energy Drinks in Global Spotlight Following Another Wrongful Death Suit

week in review

Top 10 Stories of the Week: From Apple to Walmart and more

Posted by Michael Waltzer on October 25, 2013 04:30 PM

Our most-read blog posts of the week:

#1 Apple Reignites Tablet Market with iPad Air as 'Confused' Competitors Fumble

#2 7-Eleven Moves Upscale with New Look, Healthier Products

#3 Coach Stretches Itself Thin with Brand Extensions as Sales Continue to Fall

#4 Apple's Gain, Burberry's Loss? Parsing the Future of a Luxury Icon

#5 Chipotle Bolsters Brand Ethos—But at a Cost

#6 CVS Now Stands for 'Customized Virtual Shopping'

#7 All the News You Can Drink: Heineken Home Brews, 7-Eleven Wine, Chicago-Flavored Vodka and more

#8 SABMiller Tweaks Products, Marketing to Gain Younger, More Feminine Appeal

#9 Big Data Doesn't Necessarily Mean Better Service, Accenture Study Reveals

#10 Walmart Grows By Going Smaller with Stores, Focusing on Digital Commerce

week in review

To 10 Stories of the Week: From Iberia Airlines to Mondelez and more

Posted by Michael Waltzer on October 18, 2013 04:30 PM

Our most-read blog posts of the week:

#1 Fukuppy: Japan's Latest Attempt at Mascot Greatness Has the World Snickering

#2 KLM Turns In-Flight Entertainment into Elevating Brand Experience for Kids

#3 Iberia Airlines Rebrands for a Better Future With New Logo and Livery

#4 Will Mondelez's 'Smart Shelves' Change Retail or Just Add to Privacy Woes?

#5 Pinterest May Look Sweet and Innocent, but It's a Serious Traffic Driver

#6 In a Rare Public Plea, BlackBerry Assures Consumers It's Not Dead... Yet

#7 United Airlines Gets Duped Again as Loophole Creates Another 'Free Ticket' Frenzy

#8 200-Year-Old Del Monte Brand Sells Off Iconic CPG Business in Favor of Thriving Pet Food Sector

#9 P&G Teams with Fashion Elite to Develop High-End Laundry Care Products

#10 Burberry CEO Angela Ahrendts Goes to Apple as Brand Looks to Keep Forward Momentum

week in review

Top 10 Stories of the week: From Cadbury to Samsung and more

Posted by Michael Waltzer on October 11, 2013 04:30 PM

Our most-read blog posts of the week:

#1 Cadbury and the Color Purple: Nearly a Century of Use Couldn't Trademark It

#2 Diane von Furstenberg, Google Host 'Shoppable' Google+ Hangout

#3 Luxury Brands Get Behind Travel Revival with New Products, Experiences

#4 Samsung Crosses the Finish First Again with Curved Galaxy Round

#5 Dunkin' Donuts Drives Demand with Limited-Time Offerings

#6 To Stay Fit and Nimble in Slow Market, Nestle Plans to Shed Underperforming Brands

#7 Following Exposé, Tylenol Works Quickly to Restore Brand

#8 JCPenney's Comeback Strategy Includes Wiping the Brand Clean of Any Trace of Johnson Era

#9 Coke Combats Sustainability and Nutrition Critics with Rural Ekocenters

#10 Cracker Barrel Settles for Abbreviated Brand Name in Battle with Kraft

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