Best Global Green Brands 2013

brand evolution

BAPE Celebrates Eight Years in America: A Fan's Perspective

Posted by Johnny Trinh on December 12, 2012 11:19 AM

A Bathing Ape (BAPE) celebrates its 8th anniversary in the U.S. today, marking the opening of its New York City flagship store on December 12th, 2004. It's a bittersweet time for many longtime fans, including this writer.

The Planet of the Apes-inspired brand paved the way for many streetwear brands, with a limited edition run of products sparking a huge craze outside of Japan at a time where you could only attain items imported by proxy vendors or resellers. As a result, it was ranked #3 on Complex's "50 Greatest Streetwear Brands" ranking last year.

The New York store, located in SoHo, is still a mainstay for streetwear aficionados, tourists and fans of the Bathing Ape lifestyle — and many of them will be flocking to the store today to pick up the limited edition anniversary gear. With the recent 10th Anniversary of BAPE London, I am reminded of my experiences over the last eight years with BAPE New York and the Bathing Ape brand.Continue reading...

holidaze

UPS and FedEx in Ship-Shop Shape for Holidays

Posted by Sheila Shayon on November 19, 2012 01:38 PM

As holiday season is now upon us, the two major U.S. shippers are gearing up as e-commerce and mobile access portend a healthy economic surge this week, through Grey Thursday, Black Friday, Cyber Monday and into full-fledged holiday shopping mania.

According to the National Retail Federation, overall holiday sales are expected to rise 4.1% compared to last year – a bellwether for the health of the economy, with electronic items, apparel, and luxury comprising a significant portion of total holiday shipping volumes.

Both UPS and FedEx have delivery contracts with most of the biggest e-tailers including Toys R Us, Kohl's, Walmart, Macy's, eBay and Amazon.

UPS (the brand formerly known as United Parcel Service) expects shipments to hit record levels up 10% from last year and plans to hire 55,000 seasonal workers, and estimates it will deliver 527 million packages between Thanksgiving and Christmas, topping last year’s record of 480 million.

Their busiest day will be Dec. 20, with an estimated 28 million packages delivered, up from the regular 15.8 million packages daily.Continue reading...

brand news

In the News: Twinkies, BP, GM and more

Posted by Dale Buss on November 19, 2012 08:59 AM

In the News

Hostess liquidation sees opportunists stock up on Twinkies as future of its brands hangs in balance and unions cling to hope of a buyer.

BP seen as takeover target now, as valuation slides.

GM opens $1.3 billion China plant for Baojun budget brand.

Ben & Jerry's turns fans' Instagram pictures into ads.

CCTV ad haul for Chinese television bodes well for economy.

Cisco to buy networking-hardware company Meraki for $1.2 billion.

Citigroup to cut more jobs.

Dish Network is frustrated in dream of breaking into wireless.Continue reading...

retail watch

Grey Thursday, Pre-Black Friday Rush Lures Really Early Bird Shoppers

Posted by Dale Buss on November 16, 2012 12:02 PM

The retail stampede is on, as early bird shoppers are being wooed this year to become pre-bird shoppers.

Whether Black Friday actually starts on Thanksgiving Thursday at 5:23 p.m., which is when eBay says it starts, or 9 p.m., which is when Target is opening its doors, doesn't really matter anymore. The fact is that America's biggest shopping day is getting a jump on itself, and there's no going back. Neither will retailers trying to get a jump on Black Friday by pre-positioning themselves with shoppers weeks ahead of time as they set their Black Friday plans.

Walmart already has released its Black Friday promotions online — buy now! — telling USA Today that it has bought so "deep" that it will have enough of some of the hottest electronics items — including iPad 2s — to satisfy shoppers who are sure to swarm their stores on Thanksgiving night while the day's slate of NFL games on TV is still playing itself out. Of course, retail workers are outraged, with charges of "pure greed" being bandied about, while at least one Walmart (in Bergen County, NJ) is being forced to close for two hours on Thanksgiving to give staffers a chance to gobble down some turkey.

Walmart and other bricks-and-mortar chains have been shifting more of their deals for Black Friday to the web for some time now. Staples plans to begin on Thanksgiving Day with some special mobile offers. The National Retail Federation projects that fewer Americans will brave physical stores this year than last year — but thanks to the deals and ease of shopping online, they'll spend more.Continue reading...

brand r.i.p.

RIP Twinkies: Hostess Brands Calls It Quits

Posted by Dale Buss on November 16, 2012 11:25 AM

Jokes about Twinkies, Ho-Hos and Ding Dongs may never end. And it's possible that those names and even products, possibly even their parent brand, could live on.

But now, rather suddenly, Hostess Brands, the company that has made them all possible through the decades, has met its apparent end, with the CEO filing for bankruptcy Friday morning, a move he's been threatening while playing hardball with striking workers. The move means the end for the company that brought the world not only Twinkies, but also Wonder Bread, Dolly Madison, and a host(ess) of other branded baked goods.Continue reading...

brand news

In the News: Obama, NBCU, FT and more

Posted by Dale Buss on November 7, 2012 09:03 AM

In the News

U.S. President Barack Obama wins re-election, defeats Republican Mitt Romney soundly in electoral votes and with slim popular-vote margin, and puts "Forward" campaign slogan to the test.

American Express and NBC Universal try to create "TV commerce."

Del Monte reminds consumers that its canned products meet their needs.

eBay reaches out to auto buffs with new channel.

Famous Dave's plans expansion, mostly in California.

Financial Times seen as going on the block.

Ford pins hopes on Lincoln MKZ to refresh luxury brand.

Goldman Sachs partners pocket $22 million.

Kevin Bacon helps rebrand UK's Everything Everywhere as EE.Continue reading...

china

The Week in China: Mo Yan Booze, Angry Birds Theme Park, Oreo Pandas and more

Posted by Abe Sauer on November 2, 2012 05:01 PM

China is the second latest economy in the world, every significant brand's future is impacted by its growth (or collapse!); but who's got the time?!  A weekly potpourri of ten reads that will make you look like a keen China observer during any conversation about China. This week: 3M, booze trademark wars, Lee's dark side, Oreo pandas, eBay returns, fashion week, iPhone hookers and more… Continue reading...

doing good

Brands Step Up for Disaster Relief in Wake of Hurricane Sandy

Posted by Sheila Shayon on November 1, 2012 01:16 PM

Here's to the many brands that have been stepping up in the wake of Hurricane Sandy's devastation on the U.S., providing everything from money to food to power and their employees, products and services to help disaster relief efforts. A partial list of charitable first-responders follows (and if we miss any, please let us know in the comments):

AT&T will extend late-payment windows for wireless and wireline customers, waive late payment fees and not disconnect services because of non-payment, and in an unprecedented open-network arrangement with T-Mobile, will enable roaming to customers of both companies in the impacted areas. AT&T wireless customers can make a $10 donation (up to $50) for Hurricane Sandy relief by texting to relief organizations. AT&T and T-Mobile also joined forces on a wireless roaming agreement, while Verizon Wireless is offering free charging for all cellphones.Continue reading...

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