social media watch
Posted by Sheila Shayon on July 10, 2012 11:53 AM
As Pinterest starts to overtake Twitter and other websites for referral traffic, it's a tough act to follow. But The Fancy is ready to give it a try.
Geared at fans of great design who already love to suggest new brands and products to their social networks, Mark Zuckerberg and Kanye West are fans of The Fancy, and backers include Ashton Kutcher and PPR head François-Henri Pinault.
But unlike Pinterest, it's not so much about visual scrapbooking as is about generating sales of recommended products, turning users into affiliates. And unlike Klout, no credit is received for influence, only for actual purchase, rewarding users for their taste and influence. It's powering more than $10,000 in sales per day. Modest, but it's a start for a brand that describes itself as “part store, blog, magazine, and wishlist.”Continue reading...
Posted by Shirley Brady on June 21, 2012 08:51 AM
McDonald's UK will introduce Mad Men-inspired uniforms at London 2012 Olympics venue.
Kia Soul scores in J.D. Power auto quality study while Lexus repeats as #1 overall and Ford and Chrysler slip in key automotive rankings.
Starbucks to open first tea-only store under Tazo brand.
Facebook Credits system is being phased out for new payment platform, while IPO attracts Capitol Hill inquiry, "like" button migrates to third-party mobile apps, and unique visitors drop.
Apple fined in Australia for misleading iPad advertising.
BlackBerry-maker RIM downsizes workforce.
Cabot to buy Norit for $1.1 billion.
Cannes Lions announces winners for creative effectiveness, media, mobile and outdoor.Continue reading...
Posted by Shirley Brady on May 28, 2012 08:59 AM
BlackBerry-maker RIM plans to slash staff.
P&G will change candy-resembling Tide Pods on child safety concerns.
Formula One wins court challenge overturning 'F1' trademark.
Amazon will sell pre-paid wireless service in Japan.
Apple applies for patents on advanced stylus.
Two years after BP oil spill, tourists return to US Gulf.
Cisco pulls the plug on its Cius tablet.
ExxonMobil to vote on gay protections.
Facebook is reportedly developing a smartphone (with ex-Apple engineers).Continue reading...
Posted by Dale Buss on May 8, 2012 09:02 AM
Abbott Laboratories to pay $1.6 billion over labelilng of antiseizure drug.
Amazon takes on high-end clothing.
Angry Birds gets embeddable, and bumps Rovio to pre-IPO valuation of $9 billion.
Apple sees iPad trademark settlement rejected by China's Proview.
Aviva sees CEO resign over shareholdre-pay revolt.
The Avengers offends Indian viewers with slum depiction.
Barneys New York skirts bankruptcy.
Costco seeks to grow online sales.Continue reading...
Posted by Dale Buss on April 30, 2012 08:59 AM
AB InBev goes upbeat as profits and sales rise.
Adidas raises forecast after profit beats estimates.
Air Lease nears $5.5 billion purchase of 737 Max jetliners from Boeing as aircraft maker produces first 787 Dreamliner.
Amazon and Texas reach sales tax deal.
Apple sidesteps billions of dollars in taxes worldwide.
Cadbury shows the way on Google+.
Chrysler overruns magazine covers with new Viper.
Disney's Marvel's The Avengers aims to kick off summer box office bonanza.Continue reading...
Posted by Dale Buss on April 19, 2012 09:01 AM
Acura is under fire for casting of Super Bowl commercial starring Jerry Seinfeld.
American Airlines parent AMR outlines non-union cutbacks.
California Pizza Kitchen plans new prototype and brand renewal.
Citigroup faces executive-pay dilemma after shareholder vote.
Dick Clark's career celebrated as entertainment legend dies at 82.
eBay continues comeback, citing PayPal.Continue reading...
Posted by Sheila Shayon on April 16, 2012 12:04 PM
“Waiting for a mate to pay you back? Let the boy sort it out for you,” is a humorous push by Barclays for Pingit, the person-to-person mobile service for sending and receiving money for free, to anyone with a UK current account and UK mobile phone number.
The TV commercial, promoting the Barclays Facebook-hosted Pingit app, features a menacing child aggressively asking an adult office worker to repay a pizza debt using the Pingit app. The promotion lets users send custom versions of the video to friends who owe them money, encouraging them to settle via Pingit.Continue reading...
Posted by Dale Buss on March 28, 2012 09:00 AM
Vows review after captain goes berserk in mid-air (and a New York Post punning cover).
Los Angeles Dodgers sell for record $2 billion to group including Magic Johnson.
Foxconn banks on Apple future with Sharp investment. And in other news:
Airbus faces more woes as A380s abandon flights.
BATS chairman plans to give up post.
Bank of America turns focus to overseas markets.
Budweiser snags naming rights at Texas Rangers' center field.
EBay targets growth in India.
Fox pulls trailer for Ben Stiller movie Neighborhood Watch in wake of Trayvon Martin death.
GM consolidates global Chevrolet ad account with Omnicom and Interpublic.Continue reading...