
British oil trader Trafigura dumped contaminated waste in the Ivory Coast, with 12 known deaths to date, then spent three years denying claims and threatening critics with defamation suits. [
Guardian]
Environmental advocates pressure household product producers into disclosing chemicals in products. [NY Times]
Obama struggles to reframe the US national discourse: This is not about race. [WaPo]
Spanish retail chain Zara finally moves to sell clothes online. [Times of London]
No more corporate jet use at Citi. Unless you have a really good reason and a note from Vikram Pandit. [Times of London]
Rolls Royce introduces an economy vehicle for consumers new to the brand, retailing at $338,000. [Bloomberg]
Michelin engages social media to tout their 2010 guide, playing up the mystery of their "famously anonymous inspector" on website, ads, and Twitter. [NY Times]
(More headlines: Timberland targets Gen Y; USA Networks, Verizon and ESPN ramp up their game; US college football stars tripped up by social media.)
As Season 19 (Samoa this time) premieres on CBS, a behind-the-scenes look at how your Survivor sausage gets made. [NPR]
Warren Buffett warns Kraft: Don't overpay for Cadbury. [Times of London]
Shoe company Timberland targets millennials with new campaign "online, on their phones and out in major cities around the world." [Brand Week]
USA Networks focuses attention on gaming site -- unlike most, this one reaches mainly women -- with added original content, social apps, and more ad units. [paidContent]
Verizon and ESPN team up for multi-platform Fantasy Football. [Reuters]
This Is Not A Plastic Bag: Anya Hindmarch launches a bespoke line to reestablish the core value of her brand. [Times of London]
US college football stars plagued by fans, digital cameras, and overexposure. [NY Times]
NBC Universal debuts a new series of branded webisodes: "In Gayle We Trust," sponsored by American Family Insurance, tells the story of an insurance agent who comes to the aid of a cast of quirky characters. [Brand Week]