2011 Product Placement Awards

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Around The Web: Brand Extension Edition

Posted by Stephanie Startz on September 18, 2009 05:50 PM

Lash-lengthening drug Latisse receives a stern warning from the FDA for misleading and unlawful statements regarding the cosmetic's safety. [Consumerist]

Ikea renews branded web series "Easy to Assemble," starring Illeana Douglass, and spins off "40 and Bitter" featuring Justine Bateman. [Ad Age]

HBO introduces True Blood brand extension: new line of jewelry inspired by the show retails for $59 to $1,295. [BrandWeek]

A Twitter feed launches for sorta pithy, sorta inappropriate brand tag lines. [Gawker]

Advertiser on Advertiser: Yahoo! rolls out advertising campaign directed at advertisers to run during Advertising Week. [Daily Finance]

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Comments (6) | Permalink

Comments

payday loans United States says:

Yea nice Work !Laughing

November 26, 2009 05:27 PM #

payday loans United States says:

Live out of your imagination, not your history.

November 27, 2009 05:52 AM #

payday loans United States says:

Just wanted to say thanks for this.

November 30, 2009 03:55 PM #

Web design services United Kingdom says:

Great job!

December 9, 2009 09:22 AM #

vanzari auto United States says:

Interesting news. I know Ikea and it is a big company.

February 25, 2010 11:04 AM #

BuDgEt VaN LiNeS United States says:

people actually watch true blood?  amazing

March 10, 2010 07:11 PM #

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