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Headline Roundup: Brand It Like Beckham

Posted by Stephanie Startz on October 16, 2009 08:21 AM

Banana Republic suffers losing year, Gap stands behind brand. [BNET]

Gap plans expansion into China. [FT]

Bank of America's departing chief Ken Lewis will forgo 2009 pay. [NY Times]

Goldman Sachs's success draws resentment, negative publicity. [NY Times]

USOC enforces "Olympic" trademark. [LA Times]

England calls on Becks to bolster 2018 Olympic bid. [Times of London]

Bloggers react to FTC product placement rules. [NY Times]

(More headlines: branded electric car sounds, Fox and NatGeo.)

Jerry Seinfeld helps Porsche unveils four-door sedan in 30-minute IFC show. [NY Times]

Automakers may be able to brand the sound of their electric car. [NY Times]

Fashion runways reflect American heritage. [WSJ]

Will they feed liberals to the wolves? Fox Reality Channel becomes a wildlife channel in partnership with National Geographic. [NY Times]

Lululemon to become the next "super" brand? [NY Times]

Denim brand Acne looks beyond jeans to expand offerings. [NY Times]

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