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Vera Wang's Reality TV Dreams May Drag Down Her Brand

Posted by Sara Zucker on October 19, 2009 02:46 PM

Has fashion-related television turned tacky? With so many power players in that particular industry landing their own shows (Rachel Zoe, Kelly Cutrone... and I wonder if Tyra Banks counts), has America had enough, or is this just the beginning?

Now, Vera Wang is in talks to create a reality-TV show based on her life and career. The designer was recently rejected from Dancing With The Stars; rumor has it that producers refused to allow her to create her own costumes.

Meanwhile, Wang has been losing senior staff: Constance Darrow has resigned as the president of creative direction, the second senior executive to leave the label within a week, and is reportedly pursuing "a new opportunity in the fashion arena that should be announced in the near future." Last week, Elizabeth Musmanno left her post as senior vice-president of worldwide marketing and communications.

It is unknown if any of these pieces of news are interlinked in some way or another, but speculation could conclude that the two women ran for the hills to avoid being dragged down into the bottomless pit of uncool. We've seen how reality shows like Project Runway did nothing good for magazines like Elle and Marie Claire when the hope was for positive publicity; could the same happen with a brand?

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cheap replica handbags People's Republic of China says:

but speculation could conclude that the two women ran for the hills to avoid being dragged down into the bottomless pit of uncool. We've seen how reality shows like Project Runway did nothing good for magazines like

April 12, 2010 10:58 PM #

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