Headline Roundup: I'm A PC

The long PC nightmare is over: Windows 7 arrives today. [NY Times]

Wal-Mart will aggressively cut prices throughout the holiday season. [WaPo]

Madewell moves out of J. Crew's shadow, plans e-commerce site for the spring. [LA Times]

Ford's Volvo deal with Geely faltering over privacy concerns. [FT]

Car manufacturers market cars to Canadians based on needs, not desires. [NY Times]

Automakers revive classic and traditional models with bright, bold colors. [NY Times]

Consumers inclined to spend on brands perceived to do "social good." [MediaPost]

(More headlines: Behind Windows 7's branding and naming.)

I'm a PC and I designed this marketing campaign: Microsoft taps users to brand Windows 7. [NY Times]

But what happened to Microsoft 5 and 6? The path to naming Microsoft 7. [WaPo]

Buddy Media creates application to create, measure and manage social media presence. [TechCrunch]

Luxury retailers combat consumer guilt to bolster recovery. [WSJ]

Conspicuous consumption thrives in Second Life and other simulated online social arenas. [NY Times]

Nostalgia reinvigorates popularity of East German goods 20 years after the Berlin Wall. [Ad Age]