brand trainwrecks
Posted by Jennifer Wright on December 15, 2009 02:39 PM
Chris Brown’s antics in the past year have not been good to his brand -- at least, not if the brand he is trying to create is one that resonates a calm, cool, and collected inner soul.
Tabloids are speculating once again that he may have anger management issues. However, this time, the target of his ire was megabrand Wal-Mart, who failed to stock Brown's new album, Graffiti, in one of its stores. Brown lashed out via Twitter:
"I'm tired of this s***. Major stores are blackballing my CD. What the f*** do i gotta do... "WTF... yeah i said it and i ain't retracting s***…I'm not biting my tongue about s*** else... the industry can kiss my ass."
Wal-Mart executives seemed baffled by Chris’s response claiming:
“We are surprised at the comments online. All Wal-Mart stores nationwide have carried the CD since its release, including the Wallingford store mentioned in the post. This store actually sold through its initial shipment over the weekend. The majority of our stores today are showing they do have copies available."
Clearly, they weren’t blackballing Chris after all. Though, perhaps, at this point, it wouldn’t reflect too badly upon them if they did. In the future, Brown would do best to remember that if you go on Twitter when you’re in a rage, there’s a good chance you’ll end up looking like a twit.