brand news
Posted by Stephanie Startz on January 8, 2010 08:11 AM
Spyker makes another bid for Saab. [NY Times]
BMW, Coke, Sony-Ericsson may take advantage of UK product placements. [BusinessWeek]
Tide's new ad campaign focuses on frugality, cleanliness. [NY Times]
Virgin moves into retail banking. [WSJ]
Jay Leno may get his old time slot back in NBC late-night shuffle. [NPR]
Best Buy's December sales top analyst expectations. [WSJ]
Angelina Jolie dropped as face of St. John over claims she "overshadowed the brand." [NY Mag]
Two new bidders emerge in Saab deal. [NY Times]
AB InBev brewery managers in dispute with unions in Europe. [Times of London]
Peugeot brand undergoes a revival hoping to boost sales. [WSJ]
Brett Ratner movie product placement ad strategy. [BusinessWeek]
Nintendo Wii's brand perception rises amid discounts. [BrandWeek]
The e-Reader market heats up with competition. [WSJ]
Kraft looking to raise more case to sweeten Cadbury deal. [Times of London]
More about: Spyker, Saab, BMW, Coke, Sony-Ericsson, Tide, Virgin, Jay Leno, NBC, Best Buy, Angelina Jolie, St. John, AB InBev, Peugeot, Brett Ratner, Nintendo, Wii, E-Reader, Kraft, Cadbury