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Headline Roundup: Age Is Everything

Posted by Sara Zucker on March 5, 2010 06:04 AM

Diet Coke's latest ads target a younger generation of consumers. [Brandweek]

Netbook manufacturers are tailoring products for children. [Reuters]

Stop & Shop will see a 24-hour strike by its workers starting tomorrow. [Boston Herald]

Diane von Furstenberg will lend her talents to Claridge's in London. [WWD]

YouTube initiates an auto-captioning feature to aid searching. [Econsultancy]

Borders begs for another loan in order to save its failing business. [Daily Finance]

Fashion brand Cole Haan is done designing with rare animal skins. [AP]

Bathrooms never go out of style: Waterworks has opened a new location. [NY Times]

Luxury houses see benefits in a team rather than having head designers. [WSJ]

Bertolli will launch a new campaign of web shows during the Oscars. [Brandweek]

The Associated Press, Oscars will collaborate to live-stream the awards. [TechCrunch]

Chances are slim that Blockbuster's new brand strategy will succeed. [Business Insider]

As demand for lobster increases, workers pay has stayed the same. [CNN Money]

Consumers can talk about their recent purchases on Blippy.com. [LA Times]

Comments

Travelmate United States says:

This is very true, nowadays all manufacturers are targeting their product to young and next generation people and they believe they are the future buyers.

March 5, 2010 06:24 AM #

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April 12, 2010 11:39 PM #

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