BP World Cup Ads: Pre-Spill Funny

TJ says:

Interesting to contrast these with the "mea culpa" tone of BP CEO's ads this week! These are much more charming and engaging.

June 5, 2010 11:21 AM #

Chewbacca says:

The Hawkins song should be updated to "I put a SPILL on you!"

June 6, 2010 08:51 AM #

Magda says:

Commercials are indeed funny but the pictures of suffering and dying marine wildlife are also moving the people.
BP has an [another] opportunity to show to the world that it is committed to do good and could use those recourse to support the wildlife rescue.  See what Pepsi has done with the Refresh Project instead of spending the millions on commercials airing... It turned out to be more effective as well....

June 7, 2010 03:10 AM #

Rudy Vetter says:

" When times are dark, friends are few..." one of the panels in the ad says. I fear BP will not make a lot of friends with this campaign. No doubt it is highly creative and a very funny campaign, but has absolutely nothing to do with what BP needs these days. Thus it will even increase the public's doubt about where the company is wasting its money. BP would have been better adviced to go dark and stay away from this engagement. Not to mention the thousands of BP employees who may fear for their jobs and may wonder about the millions wasted in such a campaign.
Net net the campaign will not help to sell a single gallon more fuel and will rather contribute to the damages BP's image face these days.

June 7, 2010 10:29 AM #