2011 Product Placement Awards

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Scott Pilgrim vs. The Expendables

Posted by Abe Sauer on August 16, 2010 12:00 PM

The world was maybe too much for Scott Pilgrim vs. the World, which got bested by Rambo 7 The Expendables. We'll never know just how much Coke Zero product placement was in the film adaptation of the graphic novel.

The Expendables, meanwhile, describes the characters of the plot and most of the product placement in the film. Ducati continues its fantastic run in this year's top-grossing action films. Also, the AA-12 automatic shotgun, which we mentioned for its placement in Predators a month ago, gets its greatest role ever in The Expendables.

Also, Belstaff shows up to leather-up some already-leathery-looking dudes. For a rundown of brand placements in The Expendables, check out our latest installment of Brandcameo.

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