Posted by Shirley Brady on September 21, 2010 11:00 AM
Burberry streamed its spring/summer collection live from London, where it's the last day of the womenswear collections at London Fashion Week, on its website. In a new twist on its digital-forward fashion shows, customers attending virtually could place orders via iPads after the show, which you can watch after the jump.
Burberry's chief creative officer Christopher Bailey, who invited fans of the brand via Facebook to watch online, also released a soundtrack this week featuring British musicians (including tracks from the Burberry Acoustic music project), with a cut of sales supporting the Fashion Arts Foundation in the UK.
More about: Fashion, Burberry, Fashion Week, Apple, iPad
Senior .NET DeveloperInterbrandNew York, NY, USA
ConsultantInterbrand Mexico City, Mexico
Senior Consultant, Strategy - AnalyticsInterbrand New York, NY, USA
Verbal Identity ConsultantPlanned Parenthood SoutheastCologne, Germany
view all jobs...
View all conferences...
Airlines, Alcohol, Automotive, Beauty, Beverages, Branded Entertainment, Design, Corporate Citizenship, Entertainment, Fashion, Financial, Food, Healthcare, Luxury, Media, Mobile, Non-Profit, Pharma, Product Placement, Retail, Sports, Sustainability, Tech, 2012 Olympics
Send us story ideas:email@example.com