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Brands to Watch: Starbucks, Aetna, Boeing

Posted by Shirley Brady on September 22, 2010 06:30 PM

Brands to Watch

Starbucks today announced it will raise prices on "labor-intensive and larger-sized drinks" due to soaring coffee prices; while CEO Howard Schultz praises social media as key to brand-building, and announces additional content partner for digital network.

Aetna, Cigna and other US insurers face a key deadline tomorrow, when parts of the new healthcare law affecting children's coverage go into effect.

Blockbuster reportedly scheduling bankruptcy tomorrow with loan.

Boeing's final test 787 model is held up by technical issues.

Facebook is starting to see real revenue from virtual Credits payment program.

Google showcases its non-search products at new site, google.com/newproducts.

Ryan Seacrest confirms that Jennifer Lopez and Steven Tyler are joining Randy Jackson as American Idol judges.

Time Warner announces new management strucuture to pave way for retirement of Barry Meyer and Allan Horn.

Twitter
will launch a free real-time analytics dashboard in the 4th quarter.

Verizon Wireless new head prepares for brand challengers: Google and Apple

Visa enables transit purchases via an iPhone swipe.

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