Posted by Abe Sauer on October 26, 2010 12:30 PM
For those who are huge fans of both Halloween and branded consumer products, Halloween costumes are a double pay-off. Sure, you can totally throw away that homemade Iron Man costume your mom made with her sweat and love in exchange for one from Target made by the sweat and low labor standards of a Chinese teenager. But you can also communicate your brand loyalty to the world by dressing yourself, or your child, as your favorite brand. Check out part one in our two-part look after the jump.
Burger King's "The King"
A brand knows it has a winning mascot when said mascot becomes a character others want to be.
For the child who really, really likes to color outside the lines — and the parent who has 15 minutes to find that child a costume.
The first entry of a number of breakfast cereal brands. Is your child an athlete who dreams of one day topping his or her game and appearing on an iconic Wheaties box? Does the child know how difficult that is? Let the child live the dream anyway with this fun costume. Just no Michael Phelps crossover Wheaties costumes please.
This cereal-based brand mascot has the benefit of being scary (in a cute way) pre-themed for Halloween. Be the "sugary sweet" modern version of "the Industrial Revolution's most famous warning against the expansion of modern man's hubris."
A partner to the Franenberry Frankenstein, Count Chocula says that you both care about breakfast and decry recent depictions of vampires as "cool." Also available, Boo Berry ghost, Lucky Charms leprachaun, Tony the Tiger and Trix the rabbit.
As we've noted before, few know that Little Trees is a trademarked brand. To make this costume really pop, combine with Pine Sol.
Melt in your heart, not in your hand. (Nom nom nom.) Also available in "sexy."
For those who have trouble remembering which holiday they are celebrating.