Posted by Abe Sauer on November 18, 2010 03:00 PM
In the hours before the 127th Harvard-Yale football game on Saturday, it behooves us to point out that at least one school has the advantage going into the game — at least on the playing field of public opinion.
Yale students and alum can hold their heads (if not vuvuzelas) high this weekend thanks to Harvard's depiction as a breeding ground of self-absorbed jerks and a**holes in this year's hit The Social Network. And the good news is, it no longer costs an arm and a leg to look like a Yalie!
From Urban Outfitters to Target, Yale is the brand of higher education you can identify with this season. You may not have an ivy league degree, but you'll feel smarter having shelled out tens of dollars, instead of tens of thousands of dollars, to gather admiring glances for your obvious intellect. (Tortoise-shell glasses and argyle cardigan optional).
Yale shirts are turning up not only on retail and fashion brands' clothing racks, but also on models advertising other items of clothing.
While Urban Outfitters features its "Ribbed Shawl Collar Cardigan" draped over a Yale shirt (below right), Target outright sells a Yale shirt (below left), only $9.99.
In fact, Yale is becoming so popular that the school finds itself defending its intellectual property against willy-nilly use by clothingmakers.
Just last month, Sean Jean was accused of swiping designs from the Yale School of Architecture for his Sean Jean-branded t-shirts.