Posted by Shirley Brady on February 15, 2011 10:00 AM
The success of Justin Bieber's autobiographical Never Say Never at the box office this past weekend couldn't unseat the Adam Sandler/Jennifer Aniston romcom, Just Go With It. But no matter: a second version of the 3D movie is being released by Paramount to theaters on Mar. 4, according to Billboard.
Never Say Never 2.0, as it's being called, will include 20 pieces of music not in the current edition. It's also sure to lure devoted Beliebers — who reportedly hacked Esperanza Spalding's website after she nabbed the Grammy award for best new artist of the year — back to cinemas.
The movie's financing and production represents a new business model, as The Wrap outlines here.