personal brands
Posted by Shirley Brady on February 17, 2011 10:30 AM

While Justin Bieber moves from London to Paris to promote the European premieres of his Never Say Never 3D biopic and partneship with MTV against cyberbullying (see his promo below), his handlers have been busy putting out a firestorm.
The tween idol's Rolling Stone cover story, on newsstands tomorrow with a tougher new image for the almost 17-year-old, quotes him making (for the first time) overtly political statements.
Asked about healthcare, the Canadian teen said he prefers his homeland's system; and, most controversially, he was asked about his stance on abortion.
According to an online preview, he told writer Vanessa Grigoriadis:
"I really don't believe in abortion. It's like killing a baby?" And as for extenuating circumstances, such as rape? "Um. Well, I think that's really sad, but everything happens for a reason. I guess I haven't been in that position, so I wouldn't be able to judge that."
Turns out that's not exactly what he said.
As Grigoriadis commented on her Twitter feed, an editing error removed a crucial sentence ("I don't know how that would be a reason" should have followed "everything happens for a reason") from the online preview, which has been corrected.
Legions of Beliebers, meanwhile, are probably more excited about his movie and his return to CSI than the Rolling Stone kerfuffle.