rising brands
Posted by Shirley Brady on March 10, 2011 10:30 AM
Mark Pincus, the CEO of social game creator Zynga, is now a billionaire. What pushed him into Forbes' 2011 list of the world's richest — the virtual (and addictive) tilling and fertilizing that is FarmVille.
While Mafia Wars has been a hit for Zynga, too, it's FarmVille that has hooked Facebookers, venture capitalists and brands (such as Stouffers, above) to work on Markie's Farm.
More about: Mark Pincus, Forbes, Personal Brands, Zynga, Farmville, Frontierville, Mafia Wars, Treasure Isle, Facebook, Games, Social Media, Social Commerce