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Girl Scouts Build a Smarter Cookie

Posted by Sheila Shayon on March 29, 2011 01:30 PM

Across America, Girl Scouts are on the move.

First, came a new look, followed by troops becoming marketing ninjas, with various local chapters creating websites, a YouTube channel, a Flickr group, and a Facebook page enabling legions of 9 year-old Scouts to move hundreds of boxes of Thin Mints in an hour.

There’s even a mobile app to help you locate the nearest digital cookie depot, and some troops are processing payments via smartphone.

New York City's girl scouts, naturally hip to hot retailing trends, are opening pop-up shops in all five boroughs through May 5th.

Smart cookies, these Girl Scouts — and the Thin Mints are still great too!

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