Interbrand IQ: The Best Asian Brands Issue

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In the News: Kindle, DirecTV, Snackwells and more

Posted by Dale Buss on April 21, 2011 09:00 AM

In the News

Amazon, Costco and Kohls top US brand-loyalty ranking as Amazon’s Kindle expands to offer e-books from libraries.

BP includes Halliburton in round of lawsuits on one-year anniversary of Gulf disaster.

Boeing to fight order to move some 787 production.

Chesapeake Energy suffers blowout on anniversary of BP oil spill.

DirecTV plan for early viewing of new movies at home draws criticism from filmmakers.

Fiat moves to raise Chrysler ownership to near half.

GE tops its financial forecasts and raises its dividend.

Kraft “reintroduces” SnackWells brand.

L’Oreal adapts in India.

Luxottica tailors sunglasses for Asian consumers.

MLB takes over operations of one of its iconic brands, the Los Angeles Dodgers.

Microsoft will support four cloud-computing startups in India.

Nissan plans more U.S. production as a currency hedge.

Research in Motion gets lukewarm reception from wireless carriers in pushing its new tablet.

Subaru steers its brand toward a larger niche.

& Steven Tyler scandalizes American Idol telecast on FOX.

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