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brands during wartime

Bin Laden Enjoyed Branded Products Of Very Nation He Fought

Posted by Abe Sauer on May 3, 2011 11:30 AM

We already know that the preferred timepiece of terrorists (sorry, Casio). But other brands have been getting some love from Al Qaeda operatives. It seems the couriers who went on grocery runs for the world's public enemy #1 were also engaged in a different kind of warfare — the cola wars.

Bloomberg reports that the Pakistani men who "bought bulk food orders, chose major brands and equally favored Pepsi and Coke."

Even as they couldn't make up their minds between Coke and Pepsi, it seems the man who condemned western values openly embraced its branded products, in the process indirectly enriching the very liberal, American-based, capitalist corporations he claimed to be at war against.

It's one thing for President Obama to send a staffer to Costco while his inner circle were camped out in the Situation Room at the White House while the bin Laden operation was going down.

But for bin Laden to embrace brands from the nation he hated, while not a product endorsement, was certainly hypocrisy of the highest order.

Image via Flickr user zer(o_0)ne

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