Get Over It: Betty White Spurs 50+ Crowd to Join AARP

Posted by Shirley Brady on May 24, 2011 12:30 PM

As the new face of the AARP, comedian Betty White is helping attract new members and increase renewals with "a chance to meet Betty" and a mock (and self-mocking) PBS-style membership drive commercial for the organization's "Get Over It!" campaign; watch her in action below.

White, who also endorses Lifeline (an insurance policy reseller), also talks up AARP.org in her other new spot, marking her biggest push for the organization since signing on in January.

More about: AARP, Betty White, Celebrities, Advertising, Campaigns, Lifeline, PBS

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