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Twinings Taps Alice Temperley for Stylish Nod to Earl Grey Tea

Posted by Shirley Brady on May 30, 2011 09:00 AM

England's famed Twinings brand produced one of the classier Royal Wedding-themed nods, with a special royal-tea in honor of the nuptials of William and Kate.

Its next limited-edition release isn't a tea, but a design, created by the woman who created the stunning emerald dress worn by Kate's sister and maid of honor, Pippa Middleton, at the wedding reception.

British fashion designer Alice Temperley has created an exclusive, bespoke "Temperley for Twinings" print to celebrate its "new and improved blend" of Earl Grey tea, which Twinings is credited with creating.

As Twinings notes, the "print brings to life the incredible journey of the original Earl Grey blend, created by Twinings in 1831, as it travelled across the oceans from China to the UK. This exclusive print will be featured across a range of products, including a limited edition scarf."

The scarf, the first piece in Twinings' collaboration with Temperley London, is "made with sumptuous silk (and) perfectly echoes the fluidity of the waves, both in its natural movement and the nautical-inspired design. The intricate print also features Earl Grey’s key ingredient, the bergamot plant and oil, which Charles Grey II believed gave the blend its special and unique taste. And, in homage to the blend’s oriental origins, Temperley also drew inspiration from the historic era of the Ming Dynasty, known for its ornate and iconic blue and white porcelain, and well-crafted tea caddies, giving this exclusive print its beautiful blue colour scheme."

"Over the years we have done Tea at Temperley’s events, so it seemed appropriate," Temperley told the Daily Mail. "We have just produced a scarf, but there are tea caddies and other things to come. We are all about decoration, pattern and colour, which can be applied to anything."

"There is a compass in the middle to symbolise travel and the print is based on the bergamot flower," she added. "The blue and white is actually inspired by one of my favourite pieces of china in my house in Somerset."

The Temperley for Twinings scarf, priced at £115.00 (US$190), is produced in a limited edition of 1,000 and available July 1st.

As for Twinings' next collaboration, former Australian prime minister Kevin Rudd is in the running to have his blend become Twinings' first special edition tea for the Australian market. It was also rumored to be in discussions with Lady Gaga last year about a special tea.

With a royal warrant in England for more than 200 years, Twinings is also facing opposition at home following its announcement that it intends to move some operations from Andover to Poland.

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