In Latest "Less Doors" Ad Mercedes Loses Two Doors, Grammar

Posted by Abe Sauer on September 20, 2011 08:39 PM

First it was Target and its Make Summer "Funner" tagline. But we excused Target, giving it the benefit of the doubt and assuming the retailer was in on the grammatical gag (kind of like Maker's Mark's "Maker's-er").

But, Mercedes, this we cannot excuse. "Less doors?!"

More about: Mercedes-Benz, Automotive, Campaigns, Advertising, Verbal Identity

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Comments

MercedesIsDumber says:

Honest Abe and gutsy, too! Thank you!

September 25, 2011 07:37 PM #

james says:

I googled this to see if anyone else spotted it, & your blog came up. Like King Canutes, I seriously doubt we can turn this tide of grammatical ignorance.

September 27, 2011 03:36 AM #

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September 27, 2011 04:11 PM #

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