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Air France Evokes Flight in New Global Spot with Benjamin Millepied

Posted by Shirley Brady on September 22, 2011 11:33 AM

New York-based dancer Benjamin Millepied may be better known for being a parent with partner Natalie Portman these days, but the Black Swan choreographer-turned-actor is also getting into the endorsement business.

Above, check out "l'Envol," a balletic ode to flight, the new global branding spot for Air France. The simplicity and minimalism of the campaign is a dramatic contrast to British Airways' new heritage-based global campaign.

Millepied clearly likes French brands, as he also can be seen in a flighty new spot for Yves Saint Laurent, which you can watch below below.

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