Today is 11.11.11, a day in which filmmakers and inspired citizens are documenting the entire 24-hour period for the global project, "One Day On Earth." The mission is to answer the question: Who are we? It’s an invitation of heightened value as cameras of every kind explore and record the known corners of a world now shared by seven billion inhabitants.
It was 1999 when the world population reached an estimated six billion. Estimates are it will take 14 years to reach eight billion and another 18 years to reach nine billion, sometime between 2045 and 2050.
The first "One Day On Earth" media event occurred on 10.10.10, an unprecedented venture in simultaneous global filming with every country in the world participating, resulting in a geo-tagged video archive of 3,000 hours of footage from 7,000 amateurs and professionals, to be released as a documentary this year.
“Some of the standout scenes include a high-profile military parade in North Korea (captured by a Chinese tourist), views of Mecca and the Galapagos Islands, a scuba dive in the Red Sea and a 10th birthday party for a Dutch boy with a rare genetic disease and a life expectancy of 10 years,” the NY Times reported. Equally powerful are scenes of extreme poverty in India and a tire dump on the outskirts of Madrid.
Given our crowded earth ship, where almost anybody is now a filmmaker, "One Day On Earth" is not the only chronicler stepping up. The YouTube/Ridley Scott documentary "Life In A Day", shot in July of 2010 and covered here, was released by National Geographic Entertainment.
Ridley’s deep-pocketed film had more two dozen researchers and publicity engine 42West behind it, culminating in a Sundance premiere.
Kyle Ruddick and Brandon Litman, both in their 30’s, have been working on "One Day On Earth" since 2008. Far from dissuaded by Scott’s film beating them to an early finish line, it committed them to making their project a free online archive, a feature-length film and to establishing an ongoing “global online community.”
There is a collaborative effort with the United Nations Development Program, Human Rights Watch, World Wildlife Fund, Oxfam International, Water.org, American Red Cross, International Red Cross, Red Crescent Movement, Vimeo and dozens of humanitarian organizations.
The United Nations recently committed to updating the “One Day On Earth” archive as an annual event through 2015. So far, $60,000 has been raised through DVD pre-sales, while Litman and Ruddick seek a distribution deal. “One reason we were able to team with the United Nations, which is extremely difficult, is that it wasn’t a logoed-up, corporate project,” Litman told the Times.
“I can’t explain how much hope comes through,” said Ruddick, who is directing the film. “It’s a beautiful thing.”