Posted by Shirley Brady on December 17, 2011 05:01 PM
They may look like the cast of Bridesmaids, but T-Mobile US picks up on its UK counterpart's "Life is for Sharing" penchant for viral videos and flash mobs in this holiday spot featuring in-the-pink brand face, Canadian model Carly Foulkes.
The video, taped December 1st, was helmed by Hollywood director Alfonso Gomez-Rejon, who oversaw the orchestrated surprise of shoppers at the Woodfield Mall near Chicago with a flash-mob performance of (There’s No Place Like) Home For The Holidays. Watch the making of below.
More about: T-Mobile, Flash Mobs, Advertising, Viral Marketing, Mobile
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