Lance Armstrong's Livestrong Turns 15

As its CFO Greg Lee tweeted this morning, today marks 15 years since LIVESTRONG got rolling. Arguably one of the highest profile, and most successful, philanthropic platforms started on the back of a personal brand — in this case, U.S. cyclist Lance Armstrong — Lee notes that more than 3.5 million lives have been touched by the non-profit's commitment to promote cancer awareness and hope for those whose lives have been impacted by cancer.healthy living. Below, check out Nike's tribute today.