Evian Woos Londoners with Pop-Up Chalet and Puppies

Move over, roller babies; Evian is wooing consumers with puppies. The French water's UK marketing team this week set up an experiential pitstop designed to stop Londoners in their tracks, wooing passersby (via Facebook) with Alpine treats and husky puppies.

The pitch: "You and up to five friends could be sampling the sensory pleasures of our bespoke evian purity creations including evian 'snow melt' mocktails and nibbles as you gaze across stunning views of the Alps. Book now at http://on.fb.me/AlpineExperience." Check out the converted container/pop-up chalet, and the pups, below.