Interbrand IQ: The Best Asian Brands Issue

rss

ad watch

Campaign Watch: Sofia Vergara for Diet Pepsi

Posted by Shirley Brady on January 12, 2012 02:25 PM

Last seen on the beach with Diet Pepsi's skinny can and in retro print ads, Modern Family star Sofia Vergara is back with a new spot for the brand (boasting the same tune, and directed by McG) that features her dancing her way through a Miami nightclub. Watch the 15-second version below.

Comments are closed

Brand Chatter on Twitter

elsewhere on brandchannel

1 2 3 4 5 6 7 8 9
brandcameo2013 Product Placement Awards
Which brand is most bullish on Hollywood?
Coca-ColaIt's the Journey That Matters:
Coca-Cola Opens Up With Story-Based Web Refresh
debateJoin the Debate
What makes a great brand?
BPBP
Branding Comeback Challenges
Denise Lee YohnLance Armstrong’s Brand
Denise Lee Yohn Weighs In
Digital Watch: WahlAT&T
Rethinking Possible With Transmedia Storytelling
paperGlobal Competitive [Ad]vantage
The latest from GeoEdge
Sheryl Connelly
Sheryl Connelly

Meet Ford's Resident Futurist
Marketing to the New MajorityBranding 123
A primer by Barry Silverstein