VW Releases iPad App for New Golf R

Posted by Shirley Brady on January 18, 2012 09:49 AM

In the contemporary version of a sales brochure, Volkswagen has released an iPad app to support the 2012 Golf R. Dubbed the Volkswagen Golf R Drivers Forever iPad app, it aims to give the really interested fan or prospective buyer (according to the press release) "everything you've ever wanted to know about the all-new 2012 Golf R, from the storied history of the Golf model and the community that rallies around it, to the elite engineers of Volkswagen R GmbH, this app covers it all."

More about: Volkswagen, VW, Golf, iPad, Apps, Mobile, Automotive

Related posts

Apple Scores $30 Million iPad Contract with LA School District It’s a win-win for Apple and the Los Angeles Unified School District (LAUSD) as the tech com...Apple, Looking to Regain Supremacy, Goes Back to its Roots with New Ad Campaign Earlier this week at Apple's annual developer's conference, the brand made a point to play up its ...Apple Wants to Drive Future of Infotainment, but Will Car Brands Move Over? As the value of infotainment features rise in new-car purchases, the desirability of controlling t...

Comments are closed

elsewhere on brandchannel

< 1 2 3 4 5 6 7 8 9 >

2013 Product Placement Awards
Which brand is most bullish on Hollywood?

It's the Journey That Matters:
Coca-Cola Opens Up With Story-Based Web Refresh

Join the Debate
What makes a great brand?

BP
Branding Comeback Challenges

Laying the Foundations for New Media Brand Licensing
By Dan Amos

AT&T
Rethinking Possible With Transmedia Storytelling

Global Competitive [Ad]vantage
The latest from GeoEdge

Sheryl Connelly
Meet Ford's Resident Futurist

Branding 123
A primer by Barry Silverstein