ad watch
Posted by Shirley Brady on February 20, 2012 01:06 PM
M&M's "Just My Shell" reveal of Ms. Chocolate was the most popular Super Bowl 2012 commercial, as voted on by YouTube users in its thumbs up/thumbs down Ad Blitz contest. The new character reveal of the brand's "Chief Chocolate Officer" was no doubt helped by a post-game social campaign around the character.
Rounding out the top five, Chrysler's "Halftime in America" spot featuring Clint Eastwood was #2, Bud Light's "Rescue Dog" (aka "Here Weego") was #3, Chevy Silverado "2012" was #4 and the Doritos Crash the Super Bowl fan-created "Man's Best Friend" was #5.
More about: Super Bowl, Advertising, Campaigns, M&M's, Mars Inc., Characters, Ms. Brown, Vanessa Williams, Celebrities, Endorsements, Mascots, Social Marketing, Chrysler, Clint Eastwood, Bud Light, Chevy, Doritos
| Privacy Policy | About Us | Contact Us | FAQ 
