2014 Brandcameo Product Placement Awards

brand news

In the News: BP, Hermes, VW and more

Posted by Dale Buss on February 27, 2012 09:06 AM

In the News

American Airlines calls for quick labor-cost savings.

Apple faces upstarts in smartphones as company prepares to unveil new products.

BP reportedly considers $14-billion spill settlement as trial is delayed.

Chrysler's Ram Trucks brand boosts country-music cred.

Del Taco realigns management team to redefine brand experience.

Dunkin' Donuts offers video-resume app.

Ericsson eyes future in software.

Fifth Third bank campaign focuses on curiosity.

Ford expands Sync footprint, crowdsources mobile vehicle innovations.

HarperCollins sells teen website.

Hermes loses China trademark dispute over its name.

Honda and Toyota to lead a second-quarter production surge in North America.

Hyundai stops guaranteeing trade-in values on some models.

NASCAR tooted its own horn around Daytona 500 on Sunday.

News Corp. head Rupert Murdoch says Sunday Sun's first issue sells 3 million copies.

Nokia offers lower-priced Windows cellphone.

PepsiCo and Germany's Theo Muller sign JV deal for New York yogurt factory.

Sony aims for fast rollout as company returns to mobile devices.

Volkswagen closes in on deal to buy remaining Porsche stake.

Walgreens promotes value of 90-day refills.

Comments are closed

elsewhere on brandchannel

1 2 3 4 5 6 7 8 9
brandcameo2014 Product Placement Awards
Apple loses its crown to a new #1
Coca-ColaIt's the Journey That Matters:
Coca-Cola Opens Up With Story-Based Web Refresh
debateJoin the Debate
Is product placement a waste of money?
BPBP
Branding Comeback Challenges
Arthur Chinski and Joshua Mizrahi
Model Behavior? Brands Beware
U.S. Legal Changes Impact Use of Brand Ambassadors
Digital Watch: WahlAT&T
Rethinking Possible With Transmedia Storytelling
paperGlobal Competitive [Ad]vantage
The latest from GeoEdge
Sheryl Connelly
Sheryl Connelly

Meet Ford's Resident Futurist
MetaluxuryMeta-Luxury
Brands and the pursuit of excellence

Advertisements